Per USA Today, the average 30-second Super Bowl commercial in 2025 costs $8 million. That number has increased quite a bit the last few years – along with everything else in this country 2025 Super Bowl commercials: 7 best ads you can watch now, before the big game Super Bowl ticket prices plummeting, 50% cheaper than 2024, get in for under $3,000 Let the Super Bowl commercial rush begin: Welcome to USA TODAY Ad Meter 2025 NFL STATS CENTRAL: The latest NFL scores, schedules, odds, stats and more. Companies spend a fortune for just 30 Super Bowl advertisers paid up to $8 million to secure a spot in television's most watched broadcast. Here's a lineup by product category of the commercials that will run. A 30-second commercial during Super Bow LIX costs about $7 million, though some brands have reported paying closer to $8 million, according to USA Today. Companies have paid as much as $4.5 million for pregame ads, according to Variety. Let’s take a closer look at some of the Super Bowl commercials that have already been released! The cost for a 30-second Super Bowl commercial has hit new heights, with ads being sold for about $8 million in the weeks leading up to the game, according to multiple reports. While Fox sold out its Super Bowl commercial inventory months in advance, broadcasters hold additional ad spots for unexpected delays in the game. The most expensive ads in Super Bowl history both came in 2019: Google and Amazon each spent $16.8 million. Google’s ad was an emotional spot centered around an elderly man trying to hold on to SportsPro says While the NFL’s regular season viewership dipped during the 2024 campaign, the league’s champion-crowning game guarantees a huge audience and is routinely the most-watched television broadcast of the year in the US, which makes Super Bowl commercials highly desirable for advertisers. Fox, the broadcaster of this year’s Super Bowl matchup, originally sought about $7 million for 30 seconds of ad time during the game, the highest-rated event in the United States. Millions are expected to tune in to watch the Kansas City Chiefs face off against the Philadelphia Eagles in New Orleans for Super Bowl LIX on Sunday, Feb. 9. Last year’s game, which saw the The 10 Most Expensive Super Bowl Ads Ever, Ranked The 2025 Super Bowl is around the corner, and companies are prepared to shell out tons of money to advertise during the big game. Every year The 10 Most Expensive Super Bowl Ads Ever, Ranked The 2025 Super Bowl is around the corner, and companies are prepared to shell out tons of money to advertise during the big game. Every year Here are five of the most expensive ad flops in Super Bowl history. The $20 Million Ad That Never Aired In 2019, Jeff Bezos spent $20 million to share an ad for Blue Origin, his space exploration The 10 Most Expensive Super Bowl Ads Ever, Ranked The 2025 Super Bowl is around the corner, and companies are prepared to shell out tons of money to advertise during the big game. Every year Super Bowl 2025—unsung ad heroes who make Big Game commercials happen An animal trainer, animatronic designer and agency legal counsel are among those behind-the-scenes people this year’s Even though Google and Amazon share the title for most expensive Super Bowl ad ever, the King of Beers is the King of Super Bowl ad spend. Anheuser-Busch spent an estimated $470.5 million on its wildly popular Budweiser ads between 1967 and 2020. Back during Super Bowl XXXVI, played in 2002 between the New England Patriots and the St. Louis Rams, the average 30-second Super Bowl ad cost $2.2 million. Just over 20 years later, we have So as we wait to see which commercials make the biggest splash in 2020, let's look back at five of the most expensive Super Bowl commercials over the years. 1. Amazon Echo -- Alexa Loses Her Voice
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