It’s becoming a Super Bowl tradition: He Gets Us, the billion-dollar effort to overhaul the public image of Jesus, the Son of God, will be back on the airwaves during Super Bowl LIX. Greg Miller He Gets Us, a $100 million campaign reimagining Jesus’ message, is airing a 60-second “True Greatness” spot at Super Bowl 2025. Learn how the nonprofit Come Near, Jon Batiste’s Love Riot Festival, and AI-driven art are shaping this year’s faith-based outreach. The ad will explore “how Jesus redefined true greatness.” Lerma, the lead creative agency behind He Gets Us’ previous Super Bowl spots, created the 2025 ad as well. A 30-second ad is estimated to cost about $7-8 million for Super Bowl 59, on top of the money it takes to create what are often elaborate commercials designed to grab headlines. This image provided by He Gets Us LLC shows a scene from “Who Is My Neighbor,” the 15-second commercial from “He Gets Us” that debuted at the Super Bowl on Sunday, Feb. 11, 2024. For the second year in a row, a religious Super Bowl ad campaign promised viewers that Jesus “gets us.” Green discussed his involvement in the campaign, and the Super Bowl ad spots, during a November 2022 interview with conservative talk show host Glenn Beck. “We are wanting to say — ‘we For the second year in a row, a religious Super Bowl ad campaign promised viewers that Jesus “gets us.” Two commercials shown Sunday night centered Jesus’ message to love your neighbors But in this scenario, "He" is the center of a marketing campaign that has spread far across the U.S., spanning between billboards, banner ads online, and a forthcoming Super Bowl commercial. Julia Fullerton-Batten. This image provided by He Gets Us LLC shows a scene from “Foot Washing," the 60-second commercial from "He Gets Us" that debuted at the Super Bowl on Sunday, Feb. 11, 2024. This image provided by He Gets Us LLC shows a scene from “Foot Washing," the 60-second commercial from "He Gets Us" that debuted at the Super Bowl on Sunday, Feb. 11, 2024. He Gets Us, a $100 million campaign reimagining Jesus’ message, is airing a 60-second “True Greatness” spot at Super Bowl 2025. Learn how the nonprofit Come Near, Jon Batiste’s Love Riot Festival, and AI-driven art are shaping this year’s faith-based outreach. He Gets Us "Jesus" Super Bowl LVIII (58) 2024 CommercialThe “He Gets Us” commercial that aired during Super Bowl LVIII (58) 2024 is a poignant and thought-pr He Gets Us Super Bowl Primer: See Jesus in the Super Bowl!Learn more about He Gets Us and watch Super Bowl LVII to see Jesus come to The Big Game - Setting a record with a staggering 123.4 million viewers, the Super Bowl was the most-watched American television broadcast in a generation, and all of those The 2024 Super Bowl featured a "He Gets Us" commercial. Viewers who caught it may be wondering about the song played during and who the voice behind it was. For the second year in a row, a religious Super Bowl ad campaign promised viewers that Jesus “gets us.” Two commercials shown Sunday night centered Jesus’ message to love your neighbors A Christian commercial about Jesus that aired during the Super Bowl on Sunday angered some conservatives who felt like the advertisement justified certain sins. A 60-second commercial about Jesus that aired during the Super Bowl was the second-most engaging advertisement during the broadcast of the game. EDO, a compa Watch the two Jesus Super Bowl ads—‘He Gets Us’ campaign comes to the Big Game The ‘Be Childlike’ and ‘Love Your Enemies’ ads continue effort to rebrand Jesus for a mass audience By “He Gets Us,” the ad campaign centered around rebranding Jesus for the contemporary world, will be returning to the Super Bowl in 2025. Come Near, the non-profit that manages the “He Gets Us
Articles and news, personal stories, interviews with experts.
Photos from events, contest for the best costume, videos from master classes.
![]() | ![]() |
![]() | ![]() |
![]() | ![]() |
![]() | ![]() |
![]() | ![]() |
![]() | ![]() |