Maybe the weirdest Super Bowl ad contained a bouncing QR code. During the second quarter of the game, a 60-second ad aired showing a bouncing QR code nodding to the bouncing DVD meme. This year, the most-talked-about ad was a simple QR code that changed color as it bounced around the screen for 30 seconds. The ad was for Coinbase, a cryptocurrency exchange, and when you scanned Coinbase’s Super Bowl LVI commercial was a clever riff on the iconic bouncing DVD logo meme, featuring a colorful bouncing QR code that directed viewers to its site for a sign-up bonus. (NEXSTAR) – Sure, the Super Bowl is the stage for the two best teams in the NFL to go head to head. But it’s also a huge stage for advertisers. One of the most intriguing Super Bowl of 2022 commercials came before halftime. Did the bouncing QR code in changing colors confuse you, too? Meet the Coinbase Super Bowl commercial. The 60-second ad featured a floating and colorful QR code bouncing around the screen, similar to a bouncing DVD logo. The QR code directed people to a link offering $15 in Bitcoin to those who Coinbase invited Super Bowl viewers to hit the crypto jackpot with a direct response ad depicting nothing more than a QR code bouncing around the screen for 60 seconds. Super Bowl LVI in 2022 was a watershed moment for QR codes in TV ads, thanks to a simple ad by Coinbase. As a result, this year’s Super Bowl LVII showcased even more ads with QR codes. As a result, this year’s Super Bowl LVII showcased even more ads with QR codes. One of the most intriguing Super Bowl of 2022 commercials came before halftime. Did the bouncing QR code in changing colors confuse you, too? Meet the Coinbase Super Bowl commercial. If you watched Super Bowl LVI, you likely saw the now-legendary ad for cryptocurrency exchange platform Coinbase, which featured a color-changing QR code bounced around the screen à la The Office Coinbase kicked off the Super Bowl ad war among crypto firms with an instantly viral hit. The elegantly simple spot consisted of a QR code bouncing around the screen like a DVD screensaver. Coinbase's Super Bowl commercial was a viral hit -- so much so that the company's servers were overwhelmed by millions of new users who scanned its QR code. During NBC’s broadcast on Sunday, Coinbase’s Super Bowl commercial was a viral hit — so much so that the company’s servers were overwhelmed with a flood of new users. The QR code directs viewers to a page on Coinbase’s website that offers $15 in free bitcoin for signing up. The page includes a countdown clock for the offer, which expires at 12:30 PM PST on NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no The 60-second ad featured a bouncing QR code on a black background that was reminiscent of an old DVD player screensaver. The code brought users to Coinbase’s site to access $15 in free Bitcoin for signing up as a new user, while existing users could join a $3 million sweepstakes. About. Coinbase Bouncing QR Code Super Bowl Commercial refers to a commercial played during Super Bowl LVI (56) in mid-February 2022 of a QR code bouncing around the television screen for over 20 seconds, mimicking the Bouncing DVD Logo. I’m in awe of whatever ad agency sold this idea to Coinbase. That had to be a Don Draper-ass pitch to convince a company do spend millions on a bouncing, color-changing QR code with some Coinbase's Super Bowl Ad Was Just a Floating QR Code on a Black Screen It led to a link where viewers could sign up for $15 in bitcoin. Coinbase ran an unusual ad this year. Coinbase's QR code Super Bowl commercial confuses viewers The cryptocurrency company spent its 60 seconds – and estimated $13 million – on a QR bouncing from corner to corner of your TV QR codes are certainly not a new marketing tool, but Coinbase's Super Bowl commercial showed that these two-dimensional barcodes can be an effective way to drive engagement on TV, a historically Cryptocurrency exchange Coinbase debuted a new commercial featuring a bouncing QR code during Sunday Super Bowl that gained massive traction to an extent that its website’s servers crashed due to massive user influx. The Super Bowl is the annual playoff championship game of the National Football League (NFL).
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