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But in this scenario, "He" is the center of a marketing campaign that has spread far across the U.S., spanning between billboards, banner ads online, and a forthcoming Super Bowl commercial. A 30-second ad is estimated to cost about $7-8 million for Super Bowl 59, on top of the money it takes to create what are often elaborate commercials designed to grab headlines. The “He Gets Us” ad campaign for Jesus, created by a Dallas advertising firm, will air a Super Bowl ad for the third consecutive year this weekend.Dallas-based A group called He Gets Us ran two ads during the Super Bowl game on Sunday to spread the word about Jesus. One of the donors behind the ads is a craft chain billionaire worth nearly $15 billion. It’s becoming a Super Bowl tradition: He Gets Us, the billion-dollar effort to overhaul the public image of Jesus, the Son of God, will be back on the airwaves during Super Bowl LIX. Greg Miller This image provided by He Gets Us LLC shows a scene from “Who Is My Neighbor,” the 15-second commercial from “He Gets Us” that debuted at the Super Bowl on Sunday, Feb. 11, 2024. For the second year in a row, a religious Super Bowl ad campaign promised viewers that Jesus “gets us.” Green discussed his involvement in the campaign, and the Super Bowl ad spots, during a November 2022 interview with conservative talk show host Glenn Beck. “We are wanting to say — ‘we The two Super Bowl ads that have become a talking point directed viewers to visit the website to learn more about Jesus, find Bible reading plans and connect with people online or in person who This image provided by He Gets Us LLC shows a scene from “Foot Washing," the 60-second commercial from "He Gets Us" that debuted at the Super Bowl on Sunday, Feb. 11, 2024. A religious Super Bowl ad campaign created by a Dallas advertising firm promised viewers that Jesus “gets us.” By The Associated Press and Adrian Ashford Feb. 12, 2024 Jesus Christ showed up at Super Bowl LVIII – and somehow, nobody was happy about it. Here's how and why it happened, and the surprising reasons why viewers f The two Super Bowl ads created by the campaign will focus on “the behavior Jesus modeled in relationship and conflict,” He Gets Us spokesman Jason Vanderground told CNA. Naturally, the price of running a commercial during the game is enormous. A 30-second ad is estimated to cost about $7 million for Super Bowl 58, on top of the money it takes to create what are As per Newsweek, the 75 second Jesus ad (60 + 15) cost approximately $20 million. The Super Bowl has long been the standout event in the American sports calendar ever since it was created in 1966 The 2024 Super Bowl featured a "He Gets Us" commercial. Viewers who caught it may be wondering about the song played during and who the voice behind it was. This image provided by He Gets Us LLC shows a scene from “Foot Washing," the 60-second commercial from "He Gets Us" that debuted at the Super Bowl on Sunday, Feb. 11, 2024. He Gets Us, a $100 million campaign reimagining Jesus’ message, is airing a 60-second “True Greatness” spot at Super Bowl 2025. Learn how the nonprofit Come Near, Jon Batiste’s Love Riot Festival, and AI-driven art are shaping this year’s faith-based outreach. Major media outlets are covering the ad campaign, too. Yahoo’s reprint of a Parade article headlined “‘He Gets Us’ Super Bowl Ads for Jesus Flagged by Fans Criticizing Company Funding Them Unfortunately, advertising is like any other arms race - if you don’t do it, your opposition will and leave you in the dust. Moxie was the king of sodas for decades, to the point that the term “moxie” comes from the name of the drink. Jesus-oriented commercials with the tagline "He Gets Us," which aired during Sunday night's Super Bowl, are raising questions after new reporting reveals that the organization behind the ads has
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