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The regression model alone predicts Super Bowl viewership to be at 117.3 million for this year. However, when accounting for the Chiefs and Eagles viewership adjustment factors, that number jumps The Super Bowl consistently ranks as one of the most-watched television events in the United States. According to Nielsen, last year’s Super Bowl drew an estimated 115.1 million viewers, making it the most-watched broadcast of the year. In comparison, the 2020 Super Bowl saw 99.9 million viewers, showing a strong upward trend in audience Predicting Super Bowl viewership accurately since 2021. Since 2021, PredictHQ has accurately predicted the Super Bowl's viewership with an average accuracy of 97.5% and has been the first to publicly share these numbers. We’re doing that again this year for the surprising rematch of 2023 between the Kansas City Chiefs and Philadelphia Eagles Earlier Super Bowls did better when it comes to TV ratings, with the highest-rated Super Bowl being a 49.1 in 1982 between the 49ers and Bengals. Of the five highest-rated Super Bowls ever, four The Super Bowl ratings record remains a 49.1 for 49ers-Bengals in 1982, but the viewership record was set just this year (2024) — 123.7 million for Chiefs-49ers. While Chiefs-49ers owns the largest official Super Bowl audience on record, that is only because Nielsen did not begin including out-of-home viewing in its viewership estimates until Super Bowl LIV on Fox in 2020 opened up this decade amidst the emergence of COVID-19 pandemic at the time and saw significant ratings improvement from the 2 previous Super Bowl editions, but suffered lower ratings the year after, [75] with an average of 91.63 million alone on CBS - the lowest since 2006. In 2022, with the resumption of full NFL recorded an international viewership of 62.5 million in 2023 for the Super Bowl. This figure excluded the domestic viewership of 123.4 million viewers in the United States. Of the recorded international viewers in 2023, 24.1 million viewers were from Mexico, the highest viewership recorded since the game began and a 5% increase compared to Fox will air this year's Super Bowl and has "a chance" to deliver the most watched audience ever, said NFL Chief Media and Business Officer Brian Rolapp. Super Bowl TV ratings in the U.S. 1990-2024; Average Super Bowl TV audience in Canada 2011-2024 ; NFL Super Bowl halftime show viewers in the U.S. 2024 ; Likelihood of watching the Super Bowl in The Super Bowl has surpassed 100 million viewers every year since 2010, topping out at 126.3 million in 2017 and 123.7 million in 2024. The Most-Watched Super Bowls in History Super Bowl The last two Super Bowl's have set audience records, averaging 123.7 million viewers last year. This season NFL regular season and postseaon ratings have dropped If last year’s numbers are any indication, Super Bowl LIX is expected to draw over 200 million viewers worldwide. Whether you’re watching from a packed sports bar, a cozy living room, or live in the stadium, this event is sure to deliver unforgettable moments. Super Bowl LIX is the biggest event of the NFL season, attracting millions of viewers across the globe. The spectacle will appeal to both die-hard sports fans and those clamoring for the Super Bowl advertisers paid up to $8 million to secure a spot in television's most watched broadcast. Here's a lineup by product category of the commercials that will run. Fun Facts and Surprising Stats About the Super Bowl 2025. The Super Bowl is a global event packed with mind-blowing statistics, unexpected moments, and record-breaking figures. Each year, it brings surprises that leave fans talking for months. With Super Bowl 2025 approaching, excitement is reaching new heights. More than 200 million viewers (202.4) watched all-or-part of Super Bowl LVIII across all networks, the highest unduplicated total audience in history and up +10% versus last year's Super Bowl (183.6 million). Univision averaged more than 2.2 million viewers, the highest Super Bowl viewership on record for a Spanish-language network. Television Broadcast. The exclusive tv broadcast of Super Bowl 2025 will be on Fox. This ensures top-notch coverage for viewers across the United States. It will also have two Spanish-language broadcasts, on Fox Deportes and Telemundo, for the Hispanic audience. This year, a 30-second spot on Fox during the Super Bowl will cost studios $7.5 to $8 million before an audience that last year reached nearly 124 million viewers, according to Deadline. But the Instacart loads up its ad with tons of brand characters it hopes viewers recognize: from Mountain Dew’s “PuppyMonkeyBaby” character from a 2016 Super Bowl ad to the Jolly Green Giant and the Watch Super Bowl LIX with Fubo When is the 2025 Super Bowl? This year’s Super Bowl will take place on Sunday, February 9, with kickoff scheduled at 6:30 p.m. EST, but with hours of pregame
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