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NFL Game Pass on DAZN: Viewership across Super Bowl LVIII week increased 61% year-on-year. bringing together fans in every time zone around the world for a football and cultural spectacle. The In 2022, with the resumption of full venue attendances at NFL games, Super Bowl LVI on NBC saw an average of 99.18 million viewers and total of 101.09 million, with streaming contributing an extra 11 million for a total of 112.3 million people. This is currently the second biggest average viewership in Super Bowl (and U.S. television) history. [76] The 2022 Super Bowl pales in comparison, having had an average TV viewership of 99.2 million on NBC plus an estimated 30 to 50 million viewers around the world. Felix Richter Earlier Super Bowls did better when it comes to TV ratings, with the highest-rated Super Bowl being a 49.1 in 1982 between the 49ers and Bengals. Of the five highest-rated Super Bowls ever, four A global audience of more than 56 million watched the Kansas City Chiefs record a 38-35 victory over Philadelphia Eagles in Super Bowl LVII, a 7% increase over 2022 as international interest in A global TV audience of 62.5 million viewers watched the Kansas City Chiefs defeat the San Francisco 49ers in Super Bowl LVIII. The international viewership represents a 10% increase over 2023 as NFL fandom continues to grow around the globe. Highlights of Super Bowl LVIII media consumption in international markets include: While the number is modest when compared to other major sporting events such as the World Cup final, it still represents a 10% jump over the 2023 Super Bowl viewership in non-U.S. markets and Overall, the Super Bowl was carried live in 190 different countries or territories and broadcast in over 25 languages. “Global interest in the NFL continues to accelerate, and these numbers reflect the exciting growth in our sport around the world,” Peter O’Reilly, NFL Executive Vice President, Club Business, Major Events & International, said in the release. Explaining Super Bowl TV ratings in USA, around the world Edward Sutelan There's a reason it costs $7 million for an advertiser to have 30 seconds of screen time during the Super Bowl. Sunday's Super Bowl is expected to shatter viewership records in the U.S. and with an assist from the federal government, could be the most watched NFL game ever around the world. Earlier Super Bowls did better when it comes to TV ratings, with the highest-rated Super Bowl being a 49.1 in 1982 between the 49ers and Bengals. Of the five highest-rated Super Bowls ever, four Explaining Super Bowl TV ratings in USA, around the world Edward Sutelan There's a reason it costs $7 million for an advertiser to have 30 seconds of screen time during the Super Bowl. Explaining Super Bowl TV ratings in USA, around the world Edward Sutelan There's a reason it costs $7 million for an advertiser to have 30 seconds of screen time during the Super Bowl. As per Statista, the viewership of the Super Bowl LIV last year across the world was around 150 million.Even this year, the Super Bowl's viewership outside the United States is estimated to be in the region of 30-50 million, adding to the 96.4 million it recorded locally. NFL teams ranked by number of Super Bowl appearances all time 2024 Super Bowl TV viewership in the U.S. 1990-2024 which current data from the United States and around the world relating to So, while Chiefs-Eagles had the most views at 114.21 million, the highest-rated Super Bowl remains the 49ers-Bengals, when the ratings set a Super Bowl record of 49.1, indicating 49.1 percent of By showcasing the excitement and competitiveness of the game, the Super Bowl contributes to the growing interest in American football outside the United States. Increased Viewership for the NFL: Broadcasting the Super Bowl internationally also helps the NFL gain more viewers. This expanded audience not only increases revenue through advertising Explaining Super Bowl TV ratings in USA, around the world Edward Sutelan There's a reason it costs $7 million for an advertiser to have 30 seconds of screen time during the Super Bowl. The Super Bowl ratings record remains a 49.1 for 49ers-Bengals in 1982, but the viewership record was set just this year (2024) — 123.7 million for Chiefs-49ers. While Chiefs-49ers owns the largest official Super Bowl audience on record, that is only because Nielsen did not begin including out-of-home viewing in its viewership estimates until That game remains the most-watched Super Bowl in history, but Super Bowl LVIII came close with 123.7 million viewers. Ratings History of the Super Bowl Jan. 15, 1967.
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