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Learn how the Super Bowl has been one of the most watched annual sporting events in the world, with ratings peaking and declining over time. See the list of Super Bowl ratings in the United States from 1967 to 2023, with selected figures and inflation-adjusted data. Find out the ratings and viewership of every Super Bowl game from 1967 to 2024, including out-of-home and streaming audiences. See the most-watched and least-watched Super Bowls, the margin of victory, and the network that broadcast each game. The regression model alone predicts Super Bowl viewership to be at 117.3 million for this year. However, when accounting for the Chiefs and Eagles viewership adjustment factors, that number jumps The longest Super Bowl game will also go down as the most-watched program in U.S. television history. According to Nielsen and Adobe Analytics, Kansas City’s 25-22 overtime victory over San Francisco averaged 123.7 million viewers across television and streaming platforms. Nielsen estimates that 123.7 million viewers watched Super Bowl LVIII on CBS, Univision, Nickelodeon and Nick-at-Nite, the largest TV audience on record. The game also drew 7.4% more viewers than the previous year, despite the overtime thriller between the 49ers and the Chiefs. Super Bowl LVIII was the most-watched American television broadcast in a generation. Sunday’s overtime thriller, which featured the Kansas City Chiefs facing off against the San Francisco 49ers, Intrigue around the attendance of Taylor Swift, the second-ever end-of-season overtime and Usher’s halftime show drove viewership of the Kansas City Chiefs’ second consecutive Super Bowl victory Super Bowl television ratings and shares, including network (both NBC and CBS televised the first Super Bowl). The rating represents the percentage of televisions tuned in to a program. The share is the percentage of televisions on at the time that watched: The Chiefs' overtime win over the 49ers was the most-watched TV event in history, according to Nielsen. The game also broke the streaming record with 202.4 million viewers across all platforms, helped by the presence of Taylor Swift and Patrick Mahomes. The Kansas City Chiefs' overtime defeat of the San Francisco 49ers in the Super Bowl, with Taylor Swift cheering in the stands, drew a record 123.7 million U.S. viewers, according to Nielsen The Super Bowl on Sunday drew a staggering 123.4 million viewers who watched the Kansas City Chiefs beat the San Francisco 49ers 25-22 in a nail-biting overtime triumph, CBS Sports said in a NFL Shop: Across NFL Shop sites in Europe, Canada and Mexico, total sales were up +39% year-on-year, compared to Super Bowl LVII. NFL Game Pass on DAZN: Viewership across Super Bowl LVIII week "Nielsen has measured Super Bowl viewership for over 50 years giving us a front row seat to the vast changes in how and where fans watch the Big Game," said Jon Stainer, Nielsen Global Sports Super Bowl viewership increased in every single demographic, but no more than in the young and female demos that attracted so much attention this season. The biggest year-over-year gain in Super Bowl viewership this year was among women 18-24, 3.87 million of whom tuned in across CBS and Univision — up 24% from last year (3.18M). The last two Super Bowl's have set audience records, averaging 123.7 million viewers last year. This season NFL regular season and postseaon ratings have dropped NEW YORK – February 14, 2023 –An estimated 113.06 million viewers were tuned in for Super Bowl LVII on Sunday, Feb. 12, 2023, according to average audience estimates from Nielsen. The Super Bowl LVII telecast ran from 6:44 PM ET to 10:14 PM ET and averaged nearly 112.2 million viewers on FOX. Super Bowl viewers are a unique audience because they're as primed to watch the ads as they are the game. "This is a societal moment where we come together as a country,” said Kimberly Whitler How many people watched the Super Bowl? 2024's Super Bowl had a viewership of over 123 million, making it the most watched TV telecast of all time. At a moment when traditional television ratings have been in free fall, the N.F.L., particularly the Super Bowl, has stood immune to massive viewership changes affecting the rest of the media world. Super Bowl LVIII is the most-watched program ever, averaging 123.4 million viewers across all platforms, up +7% versus last year's Super Bowl which was the previous record (115.1 million). More than 200 million viewers (202.4) watched all-or-part of Super Bowl LVIII across all networks, the highest unduplicated total audience in history and up
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