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In 2022, with the resumption of full venue attendances at NFL games, Super Bowl LVI on NBC saw an average of 99.18 million viewers and total of 101.09 million, with streaming contributing an extra 11 million for a total of 112.3 million people. This is currently the second biggest average viewership in Super Bowl (and U.S. television) history. [76] The NFL said that last year's Super Bowl drew in 62.5 million global viewers, which was a 10 percent increase from the year prior. Mexico and Canada combined for over 42 million viewers, but The regression model alone predicts Super Bowl viewership to be at 117.3 million for this year. However, when accounting for the Chiefs and Eagles viewership adjustment factors, that number jumps The Super Bowl ratings record remains a 49.1 for 49ers-Bengals in 1982, but the viewership record was set just this year (2024) — 123.7 million for Chiefs-49ers. While Chiefs-49ers owns the largest official Super Bowl audience on record, that is only because Nielsen did not begin including out-of-home viewing in its viewership estimates until NEW YORK – February 13, 2024 – An estimated 123.7 million viewers tuned in for Super Bowl LVIII on Sunday, February 11, according to average audience estimates from Nielsen. The broadcast averaged 120.3 million viewers on CBS alone, making it the largest audience for a single-network telecast to date. The Super Bowl has surpassed 100 million viewers every year since 2010, topping out at 126.3 million in 2017 and 123.7 million in 2024. The Most-Watched Super Bowls in History Super Bowl There's a new Super Bowl TV ratings record, as an average of 120.3 million viewers tuned in on CBS to watch the Chiefs beat the 49ers. In the United States, a custom survey from Nielsen and the NFL revealed that Super Bowl LVIII reached approximately 210 million viewers – nearly 2/3 of Americans – across CBS Television That included 95.2 million for the 2021 Super Bowl between Tampa Bay and Kansas City, which was the game’s lowest TV-only average since 2007. Univision averaged 2.3 million viewers, the highest Super Bowl viewership on record for a Spanish-language network. The Super Bowl has been televised in Spanish in the United States since 2014. The 2024 edition of the Super Bowl, which saw the Kansas City Chiefs emerge victorious against the San Francisco 49ers was watched by over 123 million viewers in the United States, making it not After last year's Super Bowl set an all-time record with over 127 million viewers, this year's clash between the Kansas City Chiefs and Philadelphia Eagles could do even better. The storyline is a State Farm is a Super Bowl fan favorite, having rated as the number one ad last year on USA Today’s Ad Meter, where viewers cast their votes on the ads. Snacks Lead The Advertising Field This year, a 30-second spot on Fox during the Super Bowl will cost studios $7.5 to $8 million before an audience that last year reached nearly 124 million viewers, according to Deadline. But the At first glance, Super Bowl Sunday’s lineup of brands and celebrities touting them to a global audience looks standard. Viewers tuning into the Feb. 9 game on Fox will be greeted by the usual At first glance, Super Bowl Sunday’s lineup of brands and celebrities touting them to a global audience looks standard. Viewers tuning into the game Sunday on Fox will be greeted by the usual According to Sports Media Watch, 120.25 million people watched Super Bowl 58 between the Chiefs and 49ers, which resulted in the most-watched Super Bowl in the game's history. The league also Allegiant Stadium in Paradise, Nevada, was the site of Super Bowl LVIII, the most-watched broadcast in American television history.. The Apollo 11 moon landing on July 20, 1969, is reported to have been watched by 125–150 million people. [4] From all reports, viewers can expect to see Swift at Super Bowl 59 this year, too, but maybe the novelty of her relationship with Kelce is wearing off. Rate this years' commercials on USA Super Bowl viewers can also watch the game with Fubo, which comes with a free trial. Fubo provides fans with access to most of the league's NFL action, as a subscription includes access to CBS Viewers are easily offended these days and ad teams will do everything in their power to avoid being responsible Per USA Today, the average 30-second Super Bowl commercial in 2025 costs $8
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