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The Super Bowl ratings record remains a 49.1 for 49ers-Bengals in 1982, but the viewership record was set just this year (2024) — 123.7 million for Chiefs-49ers. While Chiefs-49ers owns the largest official Super Bowl audience on record, that is only because Nielsen did not begin including out-of-home viewing in its viewership estimates until The NFL said that last year's Super Bowl drew in 62.5 million global viewers, which was a 10 percent increase from the year prior. Mexico and Canada combined for over 42 million viewers, but In 2022, with the resumption of full venue attendances at NFL games, Super Bowl LVI on NBC saw an average of 99.18 million viewers and total of 101.09 million, with streaming contributing an extra 11 million for a total of 112.3 million people. This is currently the second biggest average viewership in Super Bowl (and U.S. television) history. [76] In the United States, a custom survey from Nielsen and the NFL revealed that Super Bowl LVIII reached approximately 210 million viewers – nearly 2/3 of Americans – across CBS Television The 2024 edition of the Super Bowl, which saw the Kansas City Chiefs emerge victorious against the San Francisco 49ers was watched by over 123 million viewers in the United States, making it not NEW YORK – February 13, 2024 – An estimated 123.7 million viewers tuned in for Super Bowl LVIII on Sunday, February 11, according to average audience estimates from Nielsen. The broadcast averaged 120.3 million viewers on CBS alone, making it the largest audience for a single-network telecast to date. That included 95.2 million for the 2021 Super Bowl between Tampa Bay and Kansas City, which was the game’s lowest TV-only average since 2007. Univision averaged 2.3 million viewers, the highest Super Bowl viewership on record for a Spanish-language network. The Super Bowl has been televised in Spanish in the United States since 2014. That out-rates last year’s big game—which held the record for the most-watched Super Bowl and second-most watched broadcast ever, at 115.1 million watchers—but fell short of the 150 million Sunday’s overtime thriller, which featured the Kansas City Chiefs facing off against the San Francisco 49ers, averaged 123.4 million viewers, CBS said Monday, breaking Super Bowl viewership records. The National Football League championship averaged 120.3 million viewers on CBS , opens new tab alone on Sunday, topping last year's audience for the Super Bowl, which drew a record 115.1 million The Super Bowl is more than the championship of America’s most-watched sport. In 60 years this National Football League (NFL) finale, with its flashy halftime show and popular advertisements, has become a U.S. cultural institution that attracts millions of television viewers worldwide. At first glance, Super Bowl Sunday’s lineup of brands and celebrities touting them to a global audience looks standard. Viewers tuning into the game Sunday on Fox will be greeted by the usual That game remains the most-watched Super Bowl in history, but Super Bowl LVIII came close with 123.7 million viewers. Ratings History of the Super Bowl Jan. 15, 1967. The latest sports betting survey from the Responsible Gambling Council (RGC) shows the majority of Ontarians plan to watch Super Bowl LIX (63 per cent) and almost half of viewers will place a wager on the big game (48 per cent). Over a third of Ontario adults have initiated a bet after seeing a gambling [] Post Malone previously sang America the Beautiful at Super Bowl LVIII in 2024, and he will surely keep viewers entertained before the game. The tailgate party will be hosted by YouTube Super Bowl slump? America's interest focused on one thing as ticket prices fall. Jim Sergent. From all reports, viewers can expect to see Swift at Super Bowl 59 this year, too, but maybe the In 2010, only around one-third of Super Bowl ads featured a celebrity, but according to iSpot.tv, celebrities starred in around 70% of the ads in every Super Bowl since 2020. "It's a shortcut to get people's attention, to get people really excited, and to really say what your brand stands for in tying it to a personality," DDB's Aylward said. Pepsi has mastered the art of capitalizing on Super Bowl viewership and capturing iconic moments in time. Along with “Halftime in America,” this ad showed that Super Bowl audiences were Super Bowl LVIII on Sunday night drew 123.7 million viewers across all platforms, marking an all-time audience record for a single program on U.S. airwaves, per fast-national figures. The Chiefs’ 25-22 win over the 49ers in overtime scored 120.3 million viewers on CBS alone (the total-platform number of 123.7 also includes Paramount+ Super Bowl advertisers paid up to $8 million to secure a spot in television's most watched broadcast. Here's a lineup by product category of the commercials that will run.
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