Check out spots serving up Super Bowl-timed promotions. By Kelly McCarthy. February 5, 2025, 2:20 PM. 2:03. Save big on Super Bowl Sunday, February 11, with food deals, discounts and freebies from major chains on pizza, burgers, chicken wings, subs, dips and more. 8 Ideas for Super Bowl Restaurant Promotions and Specials. Football fans turn to restaurants and bars on Super Bowl Sunday to watch the game with other fans and feed their friends and families at home. Here are several restaurant Super Bowl promotions and ideas to help you make the most of this fruitful day. 1. Create Team-Specific Dishes Super Bowl Sunday is on Feb. 9, 2025, and whether you care about the outcome or not, you're probably hoping to score some good Big Game food deals at your favorite restaurants and grocery stores. We're expecting the best Big Game food specials on wings and pizza to start at the end of January and continue all the way up until the day of the game. 5. Super Bowl Buffet. An all-you-can-eat buffet is a fantastic way to simplify your Super Bowl offerings while ensuring diners get their fill. Include classic game-day favorites, and feature your most popular and profitable items. Check your sales data to figure out what dishes will be the best sellers. 6. Host a Watch Party Pick up a Pizza Bowl from Marco's Pizza, or feed the whole crew with the Game Day Fest. It includes two medium one-topping pizzas, Cheezybread, and a 2-liter soda for $21.99* (use code HD189). Moe's Southwest Grill. Moe's rewards members will get 20% off of a meal kit for Super Bowl Sunday. Choose from tacos, nachos, or fajitas. Super Bowl Sunday has additionally become the biggest occasion annually for chicken wing sales, with an estimated billion-and-a-half wings eaten before, during, and after the gridiron spectacular. To build on the creative, Starbucks will run a “Starbucks Monday” promotion the day after the Super Bowl, when more than 22 million U.S. employees plan to miss work, per UKG data cited by the brand. Starbucks Rewards members in the U.S. can receive a free tall hot or iced coffee on Monday, potentially driving more consumers to its loyalty app. So next, we’re looking at some of the most creative ways to promote ahead of the Super Bowl. Super Bowl 2024 Promotion Ideas for Bars and Restaurants 1. Prepare for volume. With the Super Bowl coming up, restaurants need to be prepared for the influx of customers. There are a few things restaurants can do to get ready for the Super Bowl: Learn how eight small Las Vegas businesses are handling promotions and preparations for Super Bowl LVII. and are expecting it to be a busy time with an increase in Super Bowl sales for the The Super Bowl has big stakes for marketers and footballers alike. Every year, there’s an average of 100 million viewers sitting on the edge of their seats, cheering on their favorite teams. If you wish to utilize this opportunity to expand your customer base, increase sales, and secure loyal customers, you’ve got to get creative Still, the explosive growth of the meal kit industry, which is projected to reach $27.3 billion by 2028, shows there is an appetite for packages like The Raleigh Times’ “Super Bowl Pizza Party Kits.” It may be better suited to smaller Super Bowl parties than big ones, but it’s a fun way to spend the hours leading up to kickoff. Super Bowl 2022 Promotion Ideas for Bars and Restaurants. If you’re looking for ways to fill your dining room or bar on Super Bowl Sunday, or you're setting up lots of off-premise ways to let your customers enjoy your food from the comfort of their own couches, try one (or more) of these tactics. To overcome these problems, many advertisers now replace any reference to the “Super Bowl” with “The Big Game,” such as BetMGM’s promotion for its 2024 Super Bowl commercial, featuring Tom Brady and Vince Vaughn. When advertisers commonly began using this tactic, NFL Properties tried to register THE BIG GAME as a trademark with the ADWEEK's Super Bowl 59 Ad Tracker monitors all the advertisers in this year's Big Game. ADWEEK; NFL Super bowl gamified promotion. Make the most of the excitement of the Super Bowl with a gamified promotion. The ultimate dynamic for this type of sports finale is a predictions pool, allowing the entire audience to forecast the winning team. With the same questionnaire, you can also ask who will be the star player or how many points will be scored. Brent Scattini, vice president of sales and marketing for Oxnard, CA-based Mission Produce, said the Super Bowl generates around $60 million in avocado sales, which is second only to Cinco De Mayo. “Last year, volume was up 17 percent vs. 2016,” he told The Produce News. 3. Super Bowl Promotion and Sales for Sunday-Only. Data from MiQ based on homes with smart TVs revealed 56% of households were active on mobile phones during Super Bowl LV, with a further 41% using desktop PCs. 4 On top of that, brands can even create flash-sales based on in-game events, like scoring drives, or big defensive plays. All-in-all, businesses can create fantastic marketing opportunities with their audience through big game promotions and eye-catching giveaways.
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