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Last year’s Super Bowl between the Chiefs and Eagles drew 115.1 million viewers. While an overtime game was obviously a huge reason for the ratings increase, there was also the Taylor Swift factor. With the Chiefs coming off two consecutive record-breaking Super Bowls, their presence alone signals massive ratings. In 2023, the Super Bowl drew 115.1 million viewers , followed by 123.4 million Super Bowl 2024 live updates: Chiefs top 49ers; Taylor Swift celebrates Chiefs’ wild Super Bowl 2024 win over 49ers; Usher and girlfriend Jennifer Goicoechea obtain marriage license in Las Vegas Taylor Swift helps propel Super Bowl ratings to highest ever. Records were broken around the globe for this year’s game. By James Dator Feb 13, 2024, 9:49am EST / new. Here's a look at how Taylor Swift and Kansas City Chiefs tight end Travis Kelce helped Super Bowl LVIII draw a record number of viewers. By Kinnu Singh | Feb 14, 2024 AMFOOT-SUPERBOWL-CHIEFS-49ERS Super Bowl draws record 123.4 million viewers, helped by Taylor Swift and Travis Kelce Kansas City tight end Travis Kelce with Taylor Swift after the Kansas City Chiefs’ 25-22 win in Super Bowl The Super Bowl that had it all — Taylor Swift in the stands, overtime on the field and Patrick Mahomes’s magic — was a hit with American viewers, too. As of 2024, the Super Bowl ratings have gone up to 123.4 million viewers, compared to the 2023 Super Bowl, which brought in 115.1 million viewers. Experts credit the ‘Swift bump’ for this surge in viewership, owing to the star power of Taylor Swift. Super Bowl ratings revealed as 'Taylor Effect' aids biggest ever audience. The same research posed the statement of "I think Taylor Swift is a distraction for the NFL", to which 34 per cent of Super Bowl 58 Breaks Viewership Records With Swift Rise in Ratings The game was the most-watched telecast ever, reaching 123.7 million viewers across platforms Taylor Swift and Travis Kelce Taylor Swift’s presence may simply be the Sisterly Shove that puts this Kansas City Chiefs-Philadelphia Eagles battle atop the Super Bowl ratings pile for a second consecutive year. Yet the Super Bowl Ratings Predictions 108 Million Viewers -- Liam McKeone . If Taylor Swift does, indeed, show up to Las Vegas for the game, ratings will be massive. If she's not there, I still think Taylor Swift’s presence may simply be the Sisterly Shove that puts this Kansas City Chiefs-Philadelphia Eagles battle atop the Super Bowl ratings pile for a second consecutive year. Yet the Taylor Swift's relationship with the Kansas City Chiefs' Travis Kelce has boosted NFL ratings all season, meaning this year's Super Bowl could be the biggest yet. Here's why. Taylor Swift and Travis Kelce kissed on the football field following a vital win for the Chiefs and people have a lot of thoughts.. For a historic third year in a row, the Kansas City Chiefs have advanced to the Super Bowl and will face off against the Philadelphia Eagles on 9 February in New Orleans. There's a new Super Bowl TV ratings record, as an average of 120.3 million viewers tuned in on CBS to watch the Chiefs beat the 49ers. Taylor Swift effect helps Super Bowl 2024 smash all-time Super Bowl 58 set a new ratings high in part because of the Taylor Swift Effect, as more women tuned in compared to past year. That doesn't mean the NFL fixed the season He was part of one of the major storylines from Super Bowl LVII, competing against his younger brother, Kansas City Chiefs tight end Travis Kelce. Travis’s notoriety increased immensely last season due to his romance with music superstar Taylor Swift. Taylor Swift’s Journey to Las Vegas Ends With Super Bowl Win The pop singer had to travel across the globe (and through time, in a sense) to make the game. She watched Travis Kelce and Kansas After a record year for the NFL, the 2024 Super Bowl has the potential to break a viewership record -- and Taylor Swift won't hurt its chances.
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