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Interestingly, while Super Bowl viewership was higher in 2023 than 2022 Divisional and Wild Card Round viewership was down slightly in 2023 as compared to 2022. [5] [6] In fact, the Super Bowl is the American sports broadcast with the most consistent ratings, [7] and draws substantially higher ratings than other sports events, including the NBA Finals and World Series. [8] Ratings for the Super Bowl first peaked from 1977 to 1987, when no less than 44.4% of American households with television sets The Super Bowl averaged a 36.9 rating last year and a 38.6 two years ago, the two lowest ratings for the game since 1969. It is worth noting that the in-home audience is just one component of the viewership, along with out-of-home, Spanish-language simulcasts and streaming. The longest Super Bowl game also will go down as the most-watched program in television history. According to Nielsen and Adobe Analytics, the Kansas City Chiefs' 25-22 overtime victory versus the Earlier Super Bowls did better when it comes to TV ratings, with the highest-rated Super Bowl being a 49.1 in 1982 between the 49ers and Bengals. Of the five highest-rated Super Bowls ever, four The Super Bowl ratings record remains a 49.1 for 49ers-Bengals in 1982, but the viewership record was set just this year (2024) — 123.7 million for Chiefs-49ers. While Chiefs-49ers owns the largest official Super Bowl audience on record, that is only because Nielsen did not begin including out-of-home viewing in its viewership estimates until That ratings figure was up 7% from last year’s Big Game, which previously held the title for the most-watched Super Bowl of all-time. 120 million viewers watched the sporting event on CBS, the That game remains the most-watched Super Bowl in history, but Super Bowl LVIII came close with 123.7 million viewers. Ratings History of the Super Bowl Jan. 15, 1967. A lot of people watched Super Bowl LII, but how did those numbers stack up to Super Bowls from the recent past? The audience for Super Bowl LVIII was so large that it approached the all-time most watched television broadcast in the United States set in 1969, when an estimated 125 to 150 million viewers 120.5 million viewers for Super Bowl 59 We will see an increase in viewership from the Super Bowl 57 matchup as it is the second time 2 Black Quarterbacks will face off in the big game and there is a great deal of interest in seeing whether or not the Chiefs can be the first team to three-peat! Earlier Super Bowls did better when it comes to TV ratings, with the highest-rated Super Bowl being a 49.1 in 1982 between the 49ers and Bengals. Of the five highest-rated Super Bowls ever, four Last year we had a 1 and a 3, the first such game since Super Bowl 41 in 2007 when No. 3 Indianapolis took down No. 1 Chicago 29-17. Kansas City equaled that feat as a No. 3, taking down No. 1 San Francisco 25-22. Super Bowl viewership increased in every single demographic, but no more than in the young and female demos that attracted so much attention this season. The biggest year-over-year gain in Super Bowl viewership this year was among women 18-24, 3.87 million of whom tuned in across CBS and Univision — up 24% from last year (3.18M). That game remains the most-watched Super Bowl in history, but Super Bowl LVIII came close with 123.7 million viewers. Ratings History of the Super Bowl Jan. 15, 1967. According to an article from CNBC, the Super Bowl ratings for viewers aged 18 to 49 have decreased every year for the past 10 years - from 52.2 million in 2011 to 34.3 million in 2021. While the decline in viewership could be partially attributed to the rise of streaming, as 5.7 million people streamed the Super Bowl in 2021, the streaming Last year, the Chiefs set a viewership record in their overtime Super Bowl win, with an average of 123.7 million viewers. That number could be hard Skip to Navigation This season with the Chiefs seeking a Super Bowl three-peat, NFL ratings have dropped from last season. The audience was down by -10% from last year’s Saturday night game which had averaged That out-rates last year’s big game—which held the record for the most-watched Super Bowl and second-most watched broadcast ever, at 115.1 million watchers—but fell short of the 150 million The average viewership number for this Super Bowl was 115,096,000. The air date for Super Bowl LVII was on February 12, 2023. 1. Super Bowl LVIII: Kansas City Chiefs vs San Francisco 49ers. Super Bowl LVIII was aired on CBS. In the most watched Super Bowl, the Chiefs defeated the 49ers 25-22 in overtime.
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