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The Super Bowl ratings record remains a 49.1 for 49ers-Bengals in 1982, but the viewership record was set just this year (2024) — 123.7 million for Chiefs-49ers. While Chiefs-49ers owns the largest official Super Bowl audience on record, that is only because Nielsen did not begin including out-of-home viewing in its viewership estimates until Super Bowl LIV on Fox in 2020 opened up this decade amidst the emergence of COVID-19 pandemic at the time and saw significant ratings improvement from the 2 previous Super Bowl editions, but suffered lower ratings the year after, [75] with an average of 91.63 million alone on CBS - the lowest since 2006. In 2022, with the resumption of full In 2024, Super Bowl LVII between the Kansas City Chiefs and the San Francisco 49ers achieved a TV rating of 42.1, up from the all-time low of 36.9 two years prior. The second most watched Super Bowl was aired in the previous year, when the Kansas City Chiefs won against the Philadelphia Eagles. Basic Statistic Super Bowl TV ratings in the U.S. 1990-2024 This chart shows how many people in the United States tune in to the Super Bowl every year. Super Bowl TV ratings in the U.S. 1990-2024 More Super Bowl Pages. Super Bowl Leaders; Super Bowl Standings; Super Bowl History + indicates Hall of Fame; Table; Date SB AFC Pts NFC Pts MVP Stadium City State The Super Bowl has surpassed 100 million viewers every year since 2010, topping out at 126.3 million in 2017 and 123.7 million in 2024. The Most-Watched Super Bowls in History Super Bowl Super Bowl television ratings and shares, including network (both NBC and CBS televised the first Super Bowl). The rating represents the percentage of televisions tuned in to a program. The share Last year, the Super Bowl received a 42.1 TV rating, which means that 42.1 percent of households tuned into the game. While that number is high, it wasn't the highest in Super Bowl history. The average viewership number for this Super Bowl was 114,810,000. The air date for Super Bowl XLIX was on February 1, 2015. 2. Super Bowl LVII: Kansas City Chiefs vs Philadelphia Eagles. Super Bowl LVII was aired on FOX. While the Chiefs and Eagles will square off in this year’s Super Bowl, they also faced each other two years ago in the The biggest year-over-year gain in Super Bowl viewership this year was among women 18-24, 3.87 million of whom tuned in across CBS and Univision — up 24% from last year (3.18M). Men 18-24 placed second with a 20% increase (from 3.86 to 4.61 million) and girls 12-17 third with an 11% jump (from 2.63 to 2.85 million). NFL recorded an international viewership of 62.5 million in 2023 for the Super Bowl. This figure excluded the domestic viewership of 123.4 million viewers in the United States. Of the recorded international viewers in 2023, 24.1 million viewers were from Mexico, the highest viewership recorded since the game began and a 5% increase compared to In the past three years, according to research by marketing professor Kim Whitler, the number of Super Bowl ads that have had male-only celebrities has declined by 26% compared with a similar Super Bowl. Year. Teams. Total Average Viewers. Network(s) Super Bowl LVIII. 2024. there’s no telling how high the ratings for the Super Bowl will look like in 10 years. The Super Bowl and related programming of course dominated Super Bowl Sunday, while the non-football slate included another milestone for Caitlin Clark and Iowa.. Sunday’s Super Bowl 58 averaged a combined 43.5 rating and 123.71 million viewers across CBS (42.1, 120.25M), Univision (0.9, 2.25M) and a “Spongebob Squarepants”-themed alternate presentation on Nickelodeon (0.49, 1.21M American Football Super Bowl Television Ratings (1967 - 2021) Nielsen also reported 202.4 million viewers had tuned in to some portion (a minimum of six minutes) of Super Bowl LVIII, a year-over-year increase of 10% (184 million). Fox has high standards to live up to as it broadcasts Super Bowl LIX this year. On top of the Super Bowl debut of Tom Brady (as a broadcaster, of course), the prior two games set viewership records. Last year’s game between the Chiefs and 49ers set an all-time high of 123.7 million viewers on CBS, according to Nielsen, up 7% over the previous For a more direct comparison, Nielsen has released a year-by-year breakdown of the Super Bowl’s television audience going back to 1967. By that metric, the 2021 Super Bowl attracted about 92 An uninteresting Super Bowl hit a ten-year low in the overnight ratings. Sunday’s Patriots-Rams Super Bowl 53 earned a 44.9 overnight rating on CBS, down 5% from Eagles-Patriots on NBC last year (47.4) and down 8% from Patriots-Falcons on FOX in 2017 (48.8). The 44.9 is the lowest Super Bowl overnight in a decade (2009 Steelers-Cardinals: 42.1).
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