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But in this scenario, "He" is the center of a marketing campaign that has spread far across the U.S., spanning between billboards, banner ads online, and a forthcoming Super Bowl commercial. This image provided by He Gets Us LLC shows a scene from “Who Is My Neighbor,” the 15-second commercial from “He Gets Us” that debuted at the Super Bowl on Sunday, Feb. 11, 2024. For the second year in a row, a religious Super Bowl ad campaign promised viewers that Jesus “gets us.” Most Super Bowl adverts plug things like fizzy drink and cars, but one of the most talked-about commercials the day after the big game was selling Jesus - and it upset several very different In between star-studded advertisements and a whole lot of football, this year’s Super Bowl watchers are being taken to church. “He Gets Us,” a campaign to promote Jesus and Christianity, is The 2023 Super Bowl commercial "He Gets Us" promotes a message about Jesus. Viewers who watched Super Bowl 58 took note of a commercial with this tagline: "He Gets Us." This year, the ad campaign will run a 60-second commercial during the first half of the big game. What More than just Super Bowl commercials, the He Gets Us campaign first surfaced in March 2022 and has been causing waves through TV spots, billboards, and digital ads. This image provided by He Gets Us LLC shows a scene from “Foot Washing," the 60-second commercial from "He Gets Us" that debuted at the Super Bowl on Sunday, Feb. 11, 2024. It’s becoming a Super Bowl tradition: He Gets Us, the billion-dollar effort to overhaul the public image of Jesus, the Son of God, will be back on the airwaves during Super Bowl LIX.Greg Miller Sunday’s game got two doses, the first coming midway through the second quarter with Patsy Cline’s soaring vocals serving as the backdrop for a 30-second advertisement for 'He Gets Us', a He Gets Us, a $100 million campaign reimagining Jesus’ message, is airing a 60-second “True Greatness” spot at Super Bowl 2025. Learn how the nonprofit Come Near, Jon Batiste’s Love Riot Festival, and AI-driven art are shaping this year’s faith-based outreach. He Gets Us "Jesus" Super Bowl LVIII (58) 2024 CommercialThe “He Gets Us” commercial that aired during Super Bowl LVIII (58) 2024 is a poignant and thought-pr He Gets Us Super Bowl Primer: See Jesus in the Super Bowl!Learn more about He Gets Us and watch Super Bowl LVII to see Jesus come to The Big Game - As far as the He Gets Us commercial that aired during Super Bowl LVIII, BrandHaven president Jason Vanderground spoke to Crain's Grand Rapid Business about how he saw the ad as being essential at Setting a record with a staggering 123.4 million viewers, the Super Bowl was the most-watched American television broadcast in a generation, and all of those After making a splash on America's biggest secular holiday with two ads during last year's Super Bowl, "He Gets Us" is back airing more spots during Super Bowl 58. Both of last year's commercials “He Gets Us,” the ad campaign centered around rebranding Jesus for the contemporary world, will be returning to the Super Bowl in 2025. Come Near, the non-profit that manages the “He Gets Us Comparing this approach to last year’s, He Gets Us is intent on leveraging the Super Bowl’s vast viewership to promote themes of love, humility, and unity—values that resonate with many viewers beyond just the commercial’s intended religious audience. Such a strategy’s effectiveness lies in its contrast to the typical Super Bowl Between the chip ads, beer stunts and celebrity cameos, two ads with a different kind of message are appearing during the Super Bowl: spots for the “He Gets Us” campaign promoting Jesus Christ. Anger is a common motif throughout human history. Whether it rears its head during restaurant altercations, encounters with law enforcement or shouting matches from the fire escapes, this volatile emotion is an evergreen reminder that, as the Rag'n'Bone Man-performed chorus intones, we're all only human. However, amid all the turbulent shouts, fighting and protests, He Gets Us
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