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Together with the halftime show, Super Bowl commercials have long been as big a draw as the game itself. And advertisers know it. According to AdAge, advertisers paid roughly $7 million for every Commercials have long been a huge part of the Super Bowl experience for Americans, whether the high-profile ads were water cooler fodder on Monday decades ago, or instantly lighting up social Many of those ads have delivered moments that are remembered as much as the games themselves. Ahead of Super Bowl LIX (Sunday, 6:30 p.m. ET on FOX), here are the 10 greatest Super Bowl commercials A funny ad goes a long way, or at least it did for two amateur advertisers who won Doritos' "Crash the Super Bowl" contest in 2009, an ad contest where the winning commercial was played during the And while America is more than ready to cheer on their favorite team, some people are usually just as excited for the Super Bowl ads. Normally, commercials are something people tune out—but the Super Bowl has turned them into an art form, packed with A-list celebrities, laugh-out-loud humor, and, of course, those iconic Clydesdale horses. The mortgage lender turned out to be a major player during the 2005 Super Bowl, sponsoring the halftime show as well as dropping four ads in its “Don’t Judge Too Quickly” series. Determined to have the best Super Bowl commercial, FedEx researched past Super Bowl commercials and found 10 things that they believe will help them win, all of which are included in this ad: a celebrity (Burt Reynolds), an animal (a bear), a dancing animal (still the bear), a cute kid, a groin kick, a talking animal (still the bear Watch the best Super Bowl commercials of all time videos, for those who only watch for the Super Bowl ads. From the '70s until now, these are the best Super Bowl commercials ever. Instacart’s inaugural Super Bowl ad showcases a unique approach by featuring iconic brand mascots instead of celebrities. This 30-second commercial includes well-known figures like the Kool-Aid Man, Old Spice’s “Man Your Man Can Smell Like,” the Pillsbury Doughboy, and even Mountain Dew’s Puppy Monkey Baby from 2016. From EDS' 'Cat Herding' to Apple's '1984,' these are the 20 best Super Bowl commercials of all time. Airing at halftime during the 2000 Super Bowl, this Budweiser ad about friends talking in The opening kickoff of Super Bowl XLVII. Super Bowl games have frequently been among the United States' most-watched television broadcasts.In 2024, Super Bowl LVIII set an all-time record for viewership at the game, with an average of 123.7 million viewers across all platforms according to Nielsen and Adobe Analytics, exceeding a record set the previous year at Super Bowl LVII (115.1 million The 5-time Grammy winner pokes fun at his "sensitive" situation in an all-new commercial courtesy Cetaphil Lil Wayne is still a “Lil Sensitive” about the 2025 Super Bowl. The “Bedrock One of the most fun postgame Super Bowl traditions is the Gatorade shower, where players drench their coach with a cooler full of sports drink. This prop bet focuses on predicting the color of the Gatorade used. Recent Gatorade Colors in the Super Bowl: Super Bowl 58: Orange; Super Bowl 57: Purple; Super Bowl 56: Blue; Super Bowl 55: Blue NerdWallet: The personal finance company will air its first Super Bowl ad, aiming to inform viewers about making smart financial decisions. Stella Artois: The beer brand returns to the Super Bowl, having last advertised in 2019. MSC Cruises: The European cruise line is set to air its first Super Bowl ad, seeking to build awareness in the U.S The earliest commercials aired during the Super Bowl have not aged well. “This flat tire needs a man,” the Goodyear Tire narrator declared in one spot that aired during that first national Kitchenware brand HexClad has now launched it's first-ever Super Bowl commercial, "Unidentified Frying Object", which sees celebrity chef Gordon Ramsay learning the true, out-of-this-world origins See all the Super Bowl commercials from 2024 and watch every 2024 Super Bowl ad here, including Ben Affleck's Dunkin' commercial, Beyonce's Verizon commercial and more. The Eagles lost to the Chiefs in Super Bowl LVII, the first of Kansas City’s back The 2025 Super Bowl halftime show will be headlined by What commercials will air during Super Bowl LIX? Adweek editors are sharing their thoughts on all of the ads airing during Super Bowl 57. Here are the spots that aired during the first half of the game through halftime. The Kansas City Chiefs will go head to head with the Philadelphia Eagles at the Caesars Superdome in New Orleans for Super Bowl LIX on February 9, 2025. Kendrick Lamar will perform at the 2025 Apple Music Super Bowl LIX Halftime show. Fox is reportedly selling 30-second ads for at least $7 million each. Brands are showing up, []
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