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Matthew McConaughey, Post Malone, Chris Hemsworth, and Drew Barrymore are among the celebrities appearing in Super Bowl commercials this year. Companies like UberEats, Bud Light, Meta, and Hellman A 30-second commercial during Super Bow LIX costs about $7 million, though some brands have reported paying closer to $8 million, according to USA Today. Companies have paid as much as $4.5 million for pregame ads, according to Variety. Let’s take a closer look at some of the Super Bowl commercials that have already been released! The Logo for Super Bowl LIX in New Orleans is shown on a television screen during a Super Bowl Host Committee handoff news conference at the Mandalay Bay Convention Center on February 12, 2024, in Some the Super Bowl’s greatest commercials featured in special on CBS 04:45. Millions of Americans will tune into the 2025 Super Bowl on Sunday not only to watch the championship game, but also Super Bowl advertisers paid up to $8 million to secure a spot in television's most watched broadcast. Here's a lineup by product category of the commercials that will run. Super Bowl 2025 is right around the corner, with the Kansas City Chiefs and Philadelphia Eagles poised to face off at the Caesars Superdome in New Orleans on February 9. Of course, the Super Bowl Ticker: Norah O’Donnell Signs off From the CBS Evening News; Eli Lilly Disrupts Grammys With a Timely Message About Breast Cancer; Super Bowl 59 Ad Tracker: Complete List of 2025 Super Bowl The matchup for Super Bowl LIX in New Orleans is set and the pieces are starting to come together. The AFC and NFC title games featured two star-studded matchups. On one side, Patrick Mahomes and Kevin Bacon spoke exclusively to "GMA" about the new Century of Cravings Uber Eats Super Bowl commercial with Matthew McConaughey, talking social media trends and more. “The Super Bowl is a huge stage where you do have that opportunity to talk widely to those audiences.” In another hijink-filled ad, Doritos introduces its new Dinamita chips — the 24th year Doritos is advertising in the Super Bowl — by depicting two grandmotherly women in a store with actress Jenna Ortega. They reveal their action Behind the scenes of some upcoming Super Bowl ads 02:00. The Super Bowl isn't only a championship game for pro football, it's also the biggest day in advertising, with top brands aiming big-budget Instacart’s inaugural Super Bowl ad showcases a unique approach by featuring iconic brand mascots instead of celebrities. This 30-second commercial includes well-known figures like the Kool-Aid Man, Old Spice’s “Man Your Man Can Smell Like,” the Pillsbury Doughboy, and even Mountain Dew’s Puppy Monkey Baby from 2016. Contrast that to the Axios count showing that advertisers for Super Bowl 2025 commercials, as of February 3, Samsung’s Android Update—Bad News For Galaxy S25, S24 Owners. Heineken took the buzz out of Super Bowl beer commercials by advertising its nonalcoholic Heineken 0.0 in partnership with Marvel Studios' Ant-Man and The Wasp: Quantumania. Discover Super Bowl advertising news, insights, and analysis from marketing industry experts. Find articles about the latest Super Bowl ad campaigns. In the first Super Bowl ad from the enterprise software company, actual rock stars Ozzy Osbourne, Billy Idol, Joan Jett and others complain that office workers shouldn’t call each other “rock stars.” ___ This story has been updated to correct the spelling of NBA star’s last name. It’s Antetokounmpo, not Antetekoumpo. From NFL plays to college sports scores, all the top sports news you need to know every day. The average Super Bowl commercial is only 30 seconds in length, but can be longer if companies are All in all, Super Bowl Sunday makes for a great excuse to enjoy all your favorite dishes and snacks, made all the more crave-able thanks to the commercials touting the most refreshing beers In the past three years, according to research by marketing professor Kim Whitler, the number of Super Bowl ads that have had male-only celebrities has declined by 26% compared with a similar Samsung’s Android Update—Bad News For Galaxy S25, S24 Owners. Here are 10 of the best Super Bowl commercials of all time, following the blueprint Apple established in 1984.
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