The Budweiser Clydesdale horses have been a staple mascot for the brand for more than 80 years, appearing in 47 Super Bowl commercials as of 2025. Many of those ads have delivered moments that are remembered as much as the games themselves. Ahead of Super Bowl LIX (Sunday, 6:30 p.m. ET on FOX), here are the 10 greatest Super Bowl commercials And while America is more than ready to cheer on their favorite team, some people are usually just as excited for the Super Bowl ads. Normally, commercials are something people tune out—but the Super Bowl has turned them into an art form, packed with A-list celebrities, laugh-out-loud humor, and, of course, those iconic Clydesdale horses. Here are 10 of the best Super Bowl commercials of all time, following the blueprint Apple established in 1984. “Budweiser Frogs” (Budweiser, 1995) A good ad doesn’t need to be complicated Determined to have the best Super Bowl commercial, FedEx researched past Super Bowl commercials and found 10 things that they believe will help them win, all of which are included in this ad: a celebrity (Burt Reynolds), an animal (a bear), a dancing animal (still the bear), a cute kid, a groin kick, a talking animal (still the bear The NFL has aired some fun Super Bowl commercials recently, but the one celebrating the league's 100th season is probably the best. Some of the biggest NFL stars, past and present, got together No list would be complete without mentioning the SB O.G., Apple's "1984." But first, a quick history lesson. Back in (yes) 1984, Apple was still a scrappy 8-year-old company, an underground Watch the best Super Bowl commercials of all time videos, for those who only watch for the Super Bowl ads. From the '70s until now, these are the best Super Bowl commercials ever. 25. Nationwide Insurance — 'Boy' Super Bowl: 46 (Feb. 5, 2012) This is the most controversial one on the list, not because of its humor — because there isn't any — but because of its pure The Super Bowl is the premier stage for advertisers, a showcase for the best creativity and biggest brand ambitions. To mark Super Bowl 2025, ADWEEK looks back on the best Big Game commercials Bottles of Budweiser took on bottles of Bud Light in this series of 1990s stop-motion Super Bowl commercials that attracted big-name sportscasters and former NFLers to call the action. Super Bowl commercials 2025: Matthew McConaughey, Post Malone among long list of celebrities in teasers Companies have brought in some of the biggest names in entertainment for their Super Bowl With so many big names and creative campaigns on the horizon, the 2025 Super Bowl is set to deliver another memorable commercial lineup. Whether you’re anticipating the latest from your favorite brands or looking forward to new surprises, this year’s ads are bound to make a lasting impact, continuing the legacy of iconic Super Bowl moments. Every Super Bowl Sunday, millions gather not just for the game but for the commercials—mini-masterpieces that blend humor, storytelling, and branding into a few unforgettable seconds. Some ads make us laugh, some make us think, and a rare few become pop culture landmarks. What makes a Super Bowl ad truly great? Shania Twain is in a Coffee Mate commercial as the entertainer offered her voice for the company’s first-ever Super Bowl commercial for their cold foam creamer. Coffee Mate shared the news on X The Power of Super Bowl Advertising. Every year, brands battle for a spot during the most-watched event on television. A 30-second ad during Super Bowl LIX comes with a hefty price tag of $7 million, a figure that reflects not just the airtime but the unparalleled opportunity to connect with over 100 million viewers. Kevin Bacon co-stars in 'food conspiracy' 2025 Super Bowl commercial for Uber Eats with Matthew McConaughey "This is what happens when your last name is a food," Bacon said in an exclusive The Peacock Group recently hosted its annual Super Ads Preview Party, during which Jay Cranford, chief creative officer and partner at Cranford Co., identified several key trends, ranging from nostalgia to a focus on Gen Z, to expect during this year’s Super Bowl ads. Cranford noted that many The winner will have their ad run during Super Bowl LIX. Plus, the winner will also receive a cash prize and a trip to the game. View the Doritos Super Bowl 2025 Commercial Contest finalists below. Voting has now closed, and the winner will be revealed in early February. Doritos Super Bowl 2025 Commercial Contest: Finalist No. 1 Super Bowl commercials are also the perfect time for co-star reunions, random collaborations no one saw coming, and interesting twists on a beloved concept. Long after the big game is over, the
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