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The ad showed the game's commentators Greg Olsen and Kevin Burkhardt appearing to return from a commercial break, but someone with the remote begins clicking and changing the channel away from the Social media exploded with reaction videos after Tubi fooled Super Bowl viewers across the country with an ad that looked like the channel was being changed to their streaming platform. Social media exploded with reaction videos after Tubi fooled Super Bowl viewers across the country with an ad that looked like the channel was being changed Tubi Fakes Out Viewers With 2023 Super Bowl Ad: “Poised to Be the Troublemaker” The streaming services' commercial created a buzz on social media after making viewers think they'd sat on their Tubi, the free, ad-supported streaming television (FAST) service, ran a clever trompe l’oeil ad that made it look as if viewers’ TVs were changing the channel right in the middle of the Tubi was the talk of the town after debuting its latest commercial during the 2023 Super Bowl broadcast on Feb. 12. The free streaming service owned by Fox Corp. ran a genius ad, making people Tubi caused many of the 113 million US viewers watching the Super Bowl Sunday night to frantically search for their TV remote. The ad-supported streaming platform’s fake-out ad simulated a connected TV (CTV) platform exiting the big game, scrolling to Tubi, and opening the app. “Disrupt, make noise, get people talking about Tubi the next The 15-second commercial made it seem like the 2023 Super Bowl broadcast had returned from a commercial break when, suddenly, the TV screen exited the game and opened the Tubi app. The horror of thinking you sat on the remote and changed the channel played out for many Super Bowl viewers during one memorable fake-out. Tubi, the ad-supported streaming service owned by Fox Tubi's Super Bowl Ad Made Everyone Really Confused — And Was a Big Winner Tubi's Super Bowl ad made everyone think they had changed the channel. By Gabrielle Bienasz Feb 13, 2023 WERE YOU FOOLED? The Tubi commercial that aired during the Super Bowl was likely one of the most talked about ads this year after it fooled many into thinkin Fans were left confused after Tubi’s viral Super Bowl ad: ‘Scrambling for the remote’ The commercial started off with a fake broadcast of the game Tubi, the free, ad-supported streaming television (FAST) service, ran a clever trompe l’oeil ad that made it look as if viewers’ TVs were changing the channel right in the middle of the Ongoing updates of the latest Super Bowl 2025 commercials. Bill Bradley is Adweek's deputy TV, Media and Sports editor. Do Big Game Ads Really Change the Game for Brands? Wednesday The ad showed the game's commentators Greg Olsen and Kevin Burkhardt appearing to return from a commercial break, but someone with the remote begins clicking and changing the channel away from the The commercial aired near the end of the fourth quarter and made it seem like someone was accidentally changing the channel. “Tubi should be sued for this,” one fan tweeted. Keep reading to Audience members weren't alone in being stunned by Tubi's commercial; both "Rabbit Hole" and "Interference Interruption" have earned the company a Super Clio for best advertisement airing during One of the most talked-about commercials from this year's Super Bowl looked like a glitch at first — one that had viewers nationwide yelling at their screens and clamoring for their remotes. Seal, known for hit songs like "Kiss from a Rose" and "Crazy," is bringing new meaning to his name this year in a Mountain Dew Super Bowl ad, revealed exclusively on TODAY Feb. 5. The "Kiss from a The opening kickoff of Super Bowl XLVII. Super Bowl games have frequently been among the United States' most-watched television broadcasts.In 2024, Super Bowl LVIII set an all-time record for viewership at the game, with an average of 123.7 million viewers across all platforms according to Nielsen and Adobe Analytics, exceeding a record set the previous year at Super Bowl LVII (115.1 million
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