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Here's what 30-second Super Bowl ads have cost through the years: Super Bowl 1, 1967 – $37,500; Super Bowl 2, 1968 – $54,500; Super Bowl 3, 1969 – $55,000; Super Bowl 4, 1970 – $78,200; From humble beginnings in 1967, when a 30-second ad cost just $37,500, to the jaw-dropping $7 million price tag in 2023, the cost of Super Bowl advertising has skyrocketed. Hype, history, trends, and key milestones have all defined the evolution of Super Bowl ad prices. We are proud to have been a part of it for so long. Super Bowl ads go big as cost hits new high 05:49. The Super Bowl marks the year's biggest day for advertising, with top brands paying millions to get their messages in front of a television A 30-second commercial during Super Bowl 58 costs $7 million. Super Bowl commercial cost by year. Here's what 30-second Super Bowl ads have cost through the years: Super Bowl I, 1967 – $37,500 The cost for a 30-second Super Bowl commercial has hit new heights, with ads being sold for about $8 million in the weeks leading up to the game, according to multiple reports. While Fox sold out its Super Bowl commercial inventory months in advance, broadcasters hold additional ad spots for unexpected delays in the game. What is the Cost of a 30-Second Super Bowl Commercial in 2025? Super Bowl LIX is on Feb. 9, 2025. Just one week after Halloween, FOX had sold all the ad slots for the game. Three months ahead of time. What a Super Bowl commercial costs in any given year is just as much a part of the overall buzz as the ads themselves. As expected, the prices for a 30-second spot have skyrocketed since the first big game kicked off back in the 1960s, with a commercial in Super Bowl I running just over $37,000. The price of the commercials mark the most expensive Super Bowl ad spots of all time. The last time Fox hosted a Super Bowl, which happened back in 2020, the cost of a commercial was $5.6 million. $0.01 per share stock trades. Open An Account. 2. Interactive Brokers . “Super Bowl ad costs have nearly doubled over the past decade, from $4M in 2014 for a 30 second ad, to more than $7M How much does a Super Bowl ad cost in 2025? In 2025, advertisers are paying an average of eight million U.S. dollars to air a 30-second long commercial during the Super Bowl LVI broadcast. Here's what 30-second Super Bowl ads have cost through the years: Super Bowl 1, 1967 – $37,500; Super Bowl 2, 1968 – $54,500; Super Bowl 3, 1969 – $55,000; Super Bowl 4, 1970 – $78,200; How much do Super Bowl commercials cost in 2025? A lot. A 30-second spot during Super Bowl LIX will cost about $8 million, a new record. The Associated Press reports Fox, which is broadcasting Super Bowl LIX ad slots have reached an astounding $8 million for a 30-second spot, making it the most expensive Super Bowl advertising market ever. This surge in cost highlights the Super Bowl’s enduring power as a prime marketing opportunity. However, the record for the most-watched Super Bowl remains in the hands of Super Bowl XLIX in 2015. During this New England Patriots and Seattle Seahawks showdown, the televised event received The price of airing a Super Bowl ad for the 2019 Super Bowl was slated at $5.25 million for just 30 seconds worth of ad space. That breaks down about $175,000 per second. The amount that television networks charge companies hoping to get in front of the Super Bowl audience has increased by about $200,000 each year. Jason Lynch of Adweek reported CBS, which is showing Super Bowl 50, was asking in the $4.6 million to $4.7 million range for a commercial spot back in July. The network held back some slots for The cost of a 30-second Super Bowl commercial has increased over 12,000 percent since Super Bowl I in 1967. The Super Bowl isn’t just an event for people to watch football. It’s an advertising spectacle. Companies drop millions of dollars for a 30-second ad slot, hoping to get the attention of A 1 minute Super Bowl commercial will cost $14 million based on the $7 million average Super Bowl commercial cost per 30 seconds ad slot. Most expensive Super Bowl commercial? The cost of a 30 second ad during the Super Bowl has, with a couple of exceptions, climbed every year. Breaking a million dollars in 1994, Super Bowl advertising cost an average of $4.5 million in 2015 for a half minute commercial! That's $133,333 per second. Super Bowl 1 was carried by both CBS and NBC, and each sold ads at different costs: $42,500 for CBS and $37,500 for NBC, per SuperBowl-ads.com, citing Nielsen Media Research.
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