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1 of 2 | . This image provided by He Gets Us LLC shows a scene from “Foot Washing,” the 60-second commercial from “He Gets Us” that debuted at the Super Bowl on Sunday, Feb. 11, 2024. In between star-studded advertisements and a whole lot of football, this year’s Super Bowl watchers are being taken to church. “He Gets Us,” a campaign to promote Jesus and Christianity, is But in this scenario, "He" is the center of a marketing campaign that has spread far across the U.S., spanning between billboards, banner ads online, and a forthcoming Super Bowl commercial. The More than just Super Bowl commercials, the He Gets Us campaign first surfaced in March 2022 and has been causing waves through TV spots, billboards, and digital ads. A 30-second ad is estimated to cost about $7-8 million for Super Bowl 59, on top of the money it takes to create what are often elaborate commercials designed to grab headlines. Most Super Bowl adverts plug things like fizzy drink and cars, but one of the most talked-about commercials the day after the big game was selling Jesus - and it upset several very different It’s becoming a Super Bowl tradition: He Gets Us, the billion-dollar effort to overhaul the public image of Jesus, the Son of God, will be back on the airwaves during Super Bowl LIX. Greg Miller Jesus Christ momentarily grabbed the spotlight from Jalen Hurts and Pat Mahomes during Sunday’s Super Bowl when two multimillion-dollar “He Gets Us” advertisements aired to promote Christianity. The "He Gets Us" campaign is spending millions of dollars on its Super Bowls ads to promote Jesus. NPR's Michel Martin speaks with journalist Josiah Daniels about the campaign and its purpose. For the second year in a row, a religious Super Bowl ad campaign promised viewers that Jesus “gets us.” The campaign’s website received 715,000 views in the previous 24 hours. He Gets Us, a $100 million campaign reimagining Jesus’ message, is airing a 60-second “True Greatness” spot at Super Bowl 2025. Learn how the nonprofit Come Near, Jon Batiste’s Love Riot Festival, and AI-driven art are shaping this year’s faith-based outreach. 2025 Super Bowl ads - WDSU February 6, 2025; How Brands Are Winning the Super Bowl This Year With High-Impact Ads - Inc. Magazine February 6, 2025; Carl's Jr. Super Bowl ad brings back bikini-clad burger models after yearslong clampdown February 6, 2025; The Conversation: Five Super Bowl Commercials That Deserve Places in the Advertising He Gets Us "Jesus" Super Bowl LVIII (58) 2024 CommercialThe “He Gets Us” commercial that aired during Super Bowl LVIII (58) 2024 is a poignant and thought-pr He Gets Us Super Bowl Primer: See Jesus in the Super Bowl!Learn more about He Gets Us and watch Super Bowl LVII to see Jesus come to The Big Game - He Gets Us, a campaign to revamp the reputation of Jesus, the central figure in Christianity, is back in the Super Bowl for its third consecutive year.. A 60-second ad will run in the first half The campaign, consisting of billboards, online ads, and television commercials, was rolled out in March 2022 by the Servant Foundation. [3] The ads feature imagery and content that create parallels between historical events and modern social movements to stories of Jesus, and contain themes of inclusivity; a spokesperson stated that its aim was to "reintroduce people to the Jesus of the Bible The "He Gets Us" Christian ad campaign made waves during the 2024 Super Bowl game. A spokesperson for the brand explained their message and respond to critics. During Super Bowl Sunday, a 60-second ad aired about Jesus Christ, and no one seemed angrier about it than Christians. The ad depicts a series of images of one person washing another person’s feet. A California church created a humorous Doritos ad that aired in 2010 after winning the snack brand’s Super Bowl ad contest. On Sunday, one “He Gets Us” ad will be shown during each half. One will focus on how children demonstrate Jesus’ love, while the other deals with anger, and how Jesus modeled a different way. “He Gets Us,” the ad campaign centered around rebranding Jesus for the contemporary world, will be returning to the Super Bowl in 2025. Come Near, the non-profit that manages the “He Gets Us
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