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This image provided by He Gets Us LLC shows a scene from “Foot Washing,” the 60-second commercial from “He Gets Us” that debuted at the Super Bowl on Sunday, Feb. 11, 2024. For the second year in a row, a religious Super Bowl ad campaign promised viewers that Jesus “gets us.” The ad campaign comes as Christian identity has waned in the US in recent decades. According to Pew Research data , about 63% of American adults identified as Christian in 2022, down from about 90 The group behind the campaign has also purchased an advertisement slot for this Sunday's Super Bowl, one of the most expensive brand platforms out there. The estimated costs for those ads will run An evangelical Christian group's advertisements peeves activists across the ideological spectrum. citing two marketing firms which rated the campaign as among the most-talked-about Super Bowl After making a splash on America's biggest secular holiday with two ads during last year's Super Bowl, "He Gets Us" is back airing more spots during Super Bowl 58. Both of last year's commercials A 30-second ad is estimated to cost about $7-8 million for Super Bowl 59, on top of the money it takes to create what are often elaborate commercials designed to grab headlines. The Christian campaign 'He Gets Us' is back for the third year in a row. Lerma, the lead creative agency behind He Gets Us’ previous Super Bowl spots, created the 2025 ad as well. It also generated some social-media buzz, with "Christian Super Bowl" among the trending topics on Twitter on Monday morning. Though the tenor of that buzz was mixed, with U.S. Rep. Alexandria The nonprofit behind the “He Gets Us” Super Bowl ad campaign is tied to the billionaire Hobby Lobby family — and registered as a church. ADF is a conservative Christian litigation shop Those evangelical Christian Super Bowl ads — and the backlash to them — explained. Why “He Gets Us” doesn’t get us. by Aja Romano. Feb 15, 2024, 5:15 PM UTC. An image from the polarizing A group called He Gets Us ran two ads during the Super Bowl game on Sunday to spread the word about Jesus. One of the donors behind the ads is a craft chain billionaire worth nearly $15 billion. Super Bowl Commercial Lineup. With all Super Bowl ad slots reportedly spoken for, including some 60-second commercials along with the more popular 30 and 15 second slots, here’s the latest A 60-second commercial about Jesus that aired during the Super Bowl was the second-most engaging advertisement during the broadcast of the game. EDO, a compa A Christian commercial about Jesus that aired during the Super Bowl on Sunday angered some conservatives who felt like the advertisement justified certain sins. The commercial, funded by the Setting a record with a staggering 123.4 million viewers, the Super Bowl was the most-watched American television broadcast in a generation, and all of those The Jesus Super Bowl commercials this year had a lot of Christians and non-Christians upset, but for different reasons. In this video, I give my thoughts on The "He Gets Us" Super Bowl ad has ignited debate among Christian conservatives, who expressed concern that its intended message of unity could be misconstrued as a justification for engaging in certain sins and that it fails to communicate a biblically accurate account of Jesus. This Super Bowl LVII 2023 there will be two Christian Ads part of this $100 Million Dollar campaign from He Gets Us. Here's what you need to know and the goo Watch the two Jesus Super Bowl ads—‘He Gets Us’ campaign comes to the Big Game The ‘Be Childlike’ and ‘Love Your Enemies’ ads continue effort to rebrand Jesus for a mass audience By February 06, 2025. SIU advertising expert: Celebrities, nostalgia and AI highlight Super Bowl ads. by Pete Rosenbery. CARBONDALE, Ill. — The superpower of celebrities and the growing influence of artificial intelligence will be in front of millions of television viewers when Super Bowl LIX hits screens across the nation on Sunday, Feb. 9, said Bridget Lescelius, an associate lecturer in
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