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He Gets Us, a $100 million campaign reimagining Jesus’ message, is airing a 60-second “True Greatness” spot at Super Bowl 2025. Learn how the nonprofit Come Near, Jon Batiste’s Love Riot Festival, and AI-driven art are shaping this year’s faith-based outreach. Lerma, the lead creative agency behind He Gets Us’ previous Super Bowl spots, created the 2025 ad as well. The He Gets Us campaign launched in 2022 ahead of Super Bowl 57 and is run by nonprofit “He Gets Us,” the ad campaign centered around rebranding Jesus for the contemporary world, will be returning to the Super Bowl in 2025. Come Near, the non-profit that manages the “He Gets Us “He Gets Us hosted a similar community event on the Saturday before the Super Bowl last year in Las Vegas, handing out over 1,500 hot meals and groceries to local residents,” according to While the He Gets Us campaign is best-known for its Super Bowl ads — last year’s spot, featuring people washing each other’s feet, went viral — the sprawling PR effort is everywhere: the Super Bowl advertisers paid up to $8 million to secure a spot in television's most watched broadcast. Here's a lineup by product category of the commercials that will run. Super Bowl 2025 is right around the corner, with the Kansas City Chiefs and Philadelphia Eagles poised to face off at the Caesars Superdome in New Orleans on February 9. Of course, the Super Bowl By Logan Reardon • Published January 23, 2025 • Updated on February 3, 2025 at 8:43 am NBC Universal, Inc. The matchup for Super Bowl LIX in New Orleans is set and the pieces are starting to This image provided by He Gets Us LLC shows a scene from “Who Is My Neighbor,” the 15-second commercial from “He Gets Us” that debuted at the Super Bowl on Sunday, Feb. 11, 2024. For the second year in a row, a religious Super Bowl ad campaign promised viewers that Jesus “gets us.” The He Gets Us ads running during the Super Bowl, the most watched U.S. event of the year, were created by a nondenominational group to share the message of Christ’s love to whole new audiences. M illions of Americans will tune into the 2025 Super Bowl on Sunday not only to watch the championship game, but also to check out the big-budget commercials from some of the nation's biggest As the final countdown to Super Bowl LIX on February 9, 2025, begins, it’s clear that Matthew McConaughey stars in Uber Eats Super Bowl Ad 2025 with a mission: to tickle our funny bones while encouraging us to get even hungrier—and, of course, order from the Uber Eats app when cravings strike. Check back here often to see the latest entries and news from the Super Bowl front. We’ll also have regional and activation roundups as news comes in. Explore ADWEEK’s complete list of Super Ad Age is counting down to Super Bowl LIX. In the days leading up to the game, which will air on Fox on Feb. 9, Ad Age will bring you breaking news, analysis and first looks at the high-stakes Big The Kansas City Chiefs will face off against the Philadelphia Eagles at the 2025 Super Bowl in New Orleans Feb. 9. Whether you're a football fan or new to the sport, check out this game day playbook. Jesus, Snoop and Tom . While the Saints did not make the New Orleans Super Bowl, Jesus did. “He Gets Us,” the campaign centered around rebranding Jesus for the contemporary world, is returning The 2025 Super Bowl will kick off Feb. 9 at 6:30 p.m. ET / 3:30 p.m. PT. But, of course, the marquee game and the halftime show are only part of the show. Keep reading to see all the star-studded ads. David Beckham Finds Out His Long-Lost 'Twin Brother' Is Matt Damon (Who Throws Shade at Ben Affleck) in Stella Artois' 2025 Super Bowl Ad. In the hilarious ad, Beckham's parents reveal that he has The Super Bowl ad time for He Gets Us is split between a 30-second spot, “Be Childlike,” which runs between the first and second quarters, and a 60-second ad called “Love Your Enemies Super Bowl 59 could be the most-watched game ever, with some viewers tuning in just for the commercials. Brands are already teasing fans ahead to the game day and saying you can expect major star
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