From humble beginnings in 1967, when a 30-second ad cost just $37,500, to the jaw-dropping $7 million price tag in 2023, the cost of Super Bowl advertising has skyrocketed. Hype, history, trends, and key milestones have all defined the evolution of Super Bowl ad prices. We are proud to have been a part of it for so long. Here's what 30-second Super Bowl ads have cost through the years: Super Bowl 1, 1967 – $37,500; Super Bowl 2, 1968 – $54,500; Super Bowl 3, 1969 – $55,000; Super Bowl 4, 1970 – $78,200; A 30-second commercial during Super Bowl 58 costs $7 million. Super Bowl commercial cost by year. Here's what 30-second Super Bowl ads have cost through the years: Super Bowl I, 1967 – $37,500 What a Super Bowl commercial costs in any given year is just as much a part of the overall buzz as the ads themselves. As expected, the prices for a 30-second spot have skyrocketed since the first big game kicked off back in the 1960s, with a commercial in Super Bowl I running just over $37,000. 24/7 Wall St. reviewed historical costs of a 30-second commercial spot in all 52 Super Bowls to determine the cost of a Super Bowl commercial the year you were born. Data came from Ad Age. 1967 The last five years have seen accelerated growth in advertisement costs, culminating in a $7.00 million average in 2023, reflecting the high demand for Super Bowl ad slots. Highest Average Cost Recorded in 2023 Super Bowl Year: Average Cost of a 30-second Commercial: Super Bowl XXXVIII (2004) $2.2 million: “Super Bowl ad costs have nearly doubled over the past decade, from $4M in 2014 for a 30 How Super Bowl Ad Prices Have Changed Over Time. The first Super Bowl was played in 1967 (Green Bay Packers 35 - Chiefs 10), and NBC and CBS charged brands $37,500 for each ad, or about $360k in today’s money. A decade later, in 1977 (Oakland Raiders 32 - Minnesota Vikings 14), brands were forking over $125k (about $675k today). How Much Super Bowl Commercials Cost in 2023, and Through the Years Super Bowl ads are a national phenomenon that has evolved over time Last year, Super Bowl LVI ads costed $6.5 million. The Evolution of Ad Costs. Super Bowl commercial prices have been climbing steadily since the game’s inception. In 1967, a 30-second spot cost just $37,500. By 2000, that number had jumped to $2.1 million. Over the past decade, the price has skyrocketed, hitting $5 million in 2017 and reaching its current $7 million mark in 2023. The cost of Super Bowl ads over the years. With Super Bowl LIX set to attract over 120 million viewers on the 9th of February, major brands started buying up ad space nearly six months ago. What a Super Bowl commercial costs in any given year is just as much a part of the overall buzz as the ads themselves. with a commercial in Super Bowl I running just over $37,000. AD METER Tide has delivered some great Super Bowl commercial moments over the years, and this was one of the best. Not only is it a hilarious setup, but it also played off the actual 49ers vs. Ravens matchup. Here’s a breakdown of commercial costs through the years. Cost of a Super Bowl Commercial Over the Years. When the game made its debut in 1967, a Super Bowl ad could be had for what now seems Super Bowl Ad Costs (Image Credit: Getty Images) Super Bowl ad costs have skyrocketed over the years. In 1967, a 30-second spot cost just $37,500. Fast forward to 2023, and the price tag Cost of a Super Bowl Commercial Over the Years When the game made its debut in 1967, a Super Bowl ad could be had for what now seems like the modest price of $42,500. Cost of a Super Bowl Commercial Over the Years When the game made its debut in 1967, a Super Bowl ad could be had for what now seems like the modest price of $42,500. Adjusted for inflation, that’s about $383,400 worth of buying power in today’s market, according to the Bureau of Labor Statistics’ CPI inflation calculator . The cost of a 30-second Super Bowl commercial has increased over 12,000 percent since Super Bowl I in 1967. The Super Bowl isn’t just an event for people to watch football. It’s an advertising spectacle. Companies drop millions of dollars for a 30-second ad slot, hoping to get the attention of Super Bowl commercial cost by year. Here's what 30-second Super Bowl ads have cost through the years: Super Bowl I, 1967 – $37,500; Super Bowl II, 1968 – $54,500; Super Bowl III, 1969 – $55,000; Super Bowl IV, 1970 – $78,200; Super Bowl V, 1971 – $72,500; Super Bowl VI, 1972 – $86,100; Super Bowl VII, 1973 – $88,100; Super Bowl Back during Super Bowl XXXVI, played in 2002 between the New England Patriots and the St. Louis Rams, the average 30-second Super Bowl ad cost $2.2 million. Just over 20 years later, we have
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