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From humble beginnings in 1967, when a 30-second ad cost just $37,500, to the jaw-dropping $7 million price tag in 2023, the cost of Super Bowl advertising has skyrocketed. Hype, history, trends, and key milestones have all defined the evolution of Super Bowl ad prices. We are proud to have been a part of it for so long. Super Bowl commercial price history. Here's what 30-second Super Bowl ads have cost through the years: Super Bowl 1, 1967 – $37,500; Super Bowl 2, 1968 – $54,500; As per the report, brands were willing to invest upwards of $8 million to run ads during Fox’s 2025 Super Bowl broadcast. That being said, here is the cost of 30-second Super Bowl ads since 1967: A 30-second commercial during Super Bowl 58 costs $7 million. Super Bowl commercial cost by year. Here's what 30-second Super Bowl ads have cost through the years: Super Bowl I, 1967 – $37,500 The cost for a 30-second Super Bowl commercial has hit new heights, with ads being sold for about $8 million in the weeks leading up to the game, according to multiple reports. While Fox sold out its Super Bowl commercial inventory months in advance, broadcasters hold additional ad spots for unexpected delays in the game. What a Super Bowl commercial costs in any given year is just as much a part of the overall buzz as the ads themselves. As expected, the prices for a 30-second spot have skyrocketed since the first big game kicked off back in the 1960s, with a commercial in Super Bowl I running just over $37,000. In fact, the cost of a 30-second ad during the inaugural Super Bowl was a mere $37,500 (about $300,000 in today’s dollars). Ads during this era were straightforward and functional, focusing on product features rather than storytelling or entertainment. How much do Super Bowl commercials Ads cost in 2023? NBC, the home for Super Bowl 57, has not reported the official prices for each Super Bowl ad spot, but it According to an NBC Sources told this fall, that NBC was selling 2022 Super Bowl ads for record deals, closing at $6.5 to 7 million Ads cost per 30-second commercial. AD METER 2024: Sign up to rate all the commercials from the big game! To put that into perspective, it cost roughly $233,000 per second for an ad in the 2022 Super Bowl between the Los Angeles How Much Super Bowl Commercials Cost in 2023, and Through the Years These were the prices for a 30-second commercial in recent Super Bowl history (in reverse chronological order): 2022: $6.5 Super Bowl commercial price history. Here's what 30-second Super Bowl ads have cost through the years: Super Bowl 1, 1967 – $37,500; Super Bowl 2, 1968 – $54,500; Super Bowl commercial cost by year. Here's what 30-second Super Bowl ads have cost through the years:. Super Bowl I, 1967 – $37,500; Super Bowl II, 1968 – $54,500; Super Bowl III, 1969 – $55,000 The cost of a Super Bowl commercial in 2025 is around $7 million. See who paid to be part of Super Bowl 2025. Super Bowl commercial price history. Here's what 30-second Super Bowl ads have As recently as 2024, 30 seconds of ad time in the Super Bowl cost $7 million. The $16.2 million dollar tie between Google and Amazon in 2020 for most expensive Super Bowl ad, for instance, has since been surpassed repeatedly. Below are the most expensive commercials to air during the Super Bowl. When it comes to modern Super Bowl commercials, few companies have had as many hits as Anheuser-Busch. purchase air time during the Super Bowl -- a 30-second spot will cost around $8 million ADWEEK's Super Bowl 59 Ad Tracker monitors all the advertisers in this year's Big Game. ADWEEK; NFL The cost of a 30-second Super Bowl commercial has increased over 12,000 percent since Super Bowl I in 1967. The Super Bowl isn’t just an event for people to watch football. It’s an advertising spectacle. Companies drop millions of dollars for a 30-second ad slot, hoping to get the attention of Every Sports Reference Social Media Account. Site Last Updated: Wednesday, February 5, 6:41AM Question, Comment, Feedback, or Correction? Subscribe to our Free Email Newsletter Winning ads and trends Growing ad revenues have made the average cost of a 30-second ad-spot skyrocket in the last two decades – leading to a seven-million-dollar price tag for Super Bowl 2024 Super Bowl 58 provides entertainment to many around the globe, whether it's the actual game between the Kansas City Chiefs and the San Francisco 49ers, the halftime show, or, of course, the Super Bowl commercials. How much is a Super Bowl commercial in 2024?
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