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Our Big Men on Cul-de-Sac—Shane Gillis, Post Malone, and Peyton Manning—are here with the beer to get the party started for Super Bowl LIXOrder now: https:// BMOC Your Block For Super Bowl LIX . To bring some BMOC energy to your own block for Super Bowl LIX, fans 21+ can comment #BMOCYourBlock and #Sweepstakes on Bud Light’s dedicated post on Instagram for the chance to win $10,000 and a suite of Bud Light gear to host an epic party from their home. In Bud Light's newest Super Bowl LIX ad, Post Malone and Shane Gillis are sitting on their lawn discussing their plans for the following day when a neighbor begs them for help with his "lame party The Super Bowl is perhaps the year's biggest advertising event, and this year's Bud Light ad features some big names, with rapper Post Malone, comedian and podcaster Shane Gillis, and NFL Hall of Fame quarterback Peyton Manning appearing in the hilarious game-day spot. Together, the three men team — Peyton Manning. Built on Bud Light’s Party Legacy. Bud Light has a storied history of crafting memorable Super Bowl campaigns—ranging from slapstick sketches to celebrity-fueled spectacles—and the new “BMOC” concept expands on that legacy. This is Manning's second Super Bowl ad with Bud Light and Gillis' first; the comedian co-directed and starred in a national college football campaign for the brand prior to this spot. As for Malone, born Austin Post, his relationship with Bud Light dates back to 2017. Bud Light 2025 Super Bowl ad features Post Malone, Peyton Manning and Shane Gillis as the "Big Men on Cul-De-Sac" (BMOC). The beer brand — still seeking to return to the top of the beer sales But this isn't the first time a beer brand has poked fun at this regulation. A Heineken ad back in 2014 featured a confused Neil Patrick Harris reacting to being told by production that he couldn't drink beer on TV. As noted in a press release, this supreme dad commercial is Malone's fourth Super Bowl ad campaign with Bud Light and Gillis' first. Post Malone and Shane Gillis star in Bud Light's new Super Bowl ad. Bud Light. Todd Allen, SVP of Marketing for Bud Light, shared that the trio was chosen to star in the ad because they "all Bud Light, a Super Bowl stalwart, will once again return to the game after last year’s “Bud Light Genie” spot, which featured cameos from the likes of Post Malone, Dana, White, and Peyton Post Malone saves the day in a new Bud Light commercial set to air during the Super Bowl. The singer helps throw an epic neighborhood block party, minor property damage included. A pairing between The 60-second spot, called “Easy Night Out,” is part of Bud Light’s year-long rebrand that debuted at last year’s Super Bowl. This year’s goofy ad features a “new character in the Bud Post Malone, Shane Gillis, Peyton Manning are "Big Men on Cul-De-Sac" in this year's Bud Light Super Bowl ad. The two-time Super Bowl champion is part of Bud Light's ad campaign for the big game. The brand shared a clip of Manning, in full suburban neighbor mode, on Instagram Tuesday, Jan. 28. The award-winning artist made his Super Bowl commercial debut with the beer brand in 2020, telling PEOPLE on the set of his first shoot, “I f—ing love Bud Light so much. I’ve been drinking Bud Light's quirky Super Bowl 58 ad features a wish-granting genie. The production includes several well-known stars from the football field — like Peyton Manning — and beyond — like Post Super Bowl 2025 commercials: All the ads you'll see during Super Bowl 2025 - Marca.com February 4, 2025; Fox News and Fox Nation to Get Significant Super Bowl Ad Push (Exclusive) February 4, 2025; Best 2025 Super Bowl Commercials: Funniest Celebrity Ads! - First For Women February 4, 2025 Anheuser-Busch InBev, for $16 million worth of airtime in Super Bowl LIX, is pandering hard to men who were once their core consumers. The 60-second commercial is shameless, all but begging “bros” to forget Bud’s partnering with a trans influencer in 2023 and Make Bud Light Great Again. “Big In Bud Light's newest Super Bowl LIX ad, Post Malone and Shane Gillis are sitting on their lawn discussing their plans for the following day when a neighbor begs them for help with his "lame party." Beer company Bud Light has again tapped Post Malone for their Super Bowl ad, which finds the rapper kicking off a cul-de-sac party with a buddy by sending out beer invitations via leafblower.
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