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[5] [6] In fact, the Super Bowl is the American sports broadcast with the most consistent ratings, [7] and draws substantially higher ratings than other sports events, including the NBA Finals and World Series. [8] Ratings for the Super Bowl first peaked from 1977 to 1987, when no less than 44.4% of American households with television sets The Super Bowl ratings record remains a 49.1 for 49ers-Bengals in 1982, but the viewership record was set just this year (2024) — 123.7 million for Chiefs-49ers. While Chiefs-49ers owns the largest official Super Bowl audience on record, that is only because Nielsen did not begin including out-of-home viewing in its viewership estimates until The TV broadcast for Super Bowl 58 at Allegiant Stadium was watched by nearly two-thirds of Americans, according to a custom Nielsen survey commissioned by the NFL. Chiefs vs. 49ers was the most-watched Super Bowl in NFL history. Super Bowl 58 was the perfect storm for the NFL, and the viewership numbers reflected that. Rating: 1982: 49ers 26, Bengals For example, Super Bowl 58 had a Nielsen rating of 42.1 and a viewership total of 123 million. So 42% of American TV households were watching the Super Bowl and approximately 123 individuals Earlier Super Bowls did better when it comes to TV ratings, with the highest-rated Super Bowl being a 49.1 in 1982 between the 49ers and Bengals. Of the five highest-rated Super Bowls ever, four The Super Bowl 58 featuring the Kansas City Chiefs versus the San Francisco 49ers has shattered all previous TV ratings records, with a historic estimated 123.7 million viewers. Super Bowl 58 was the most-watched program ever, up 7% in viewership from Super Bowl 57, which held the previous record with 115.1 million average viewers. More than 200 million viewers watched at CBS Sports' presentation of the Kansas City Chiefs' overtime victory in Super Bowl 58 was the most-watched telecast in history, with more than 120 million viewers across all CBS platforms. For example, Super Bowl 58 was the most-watched telecast in U.S. history, 3 Super Bowl 20 (1986) - Rating: 48.3 Chicago Bears 46 New England Patriots 10. The underdog Patriots came into the Super Bowl History + indicates Hall of Fame; Table; Date SB AFC Pts NFC Pts MVP Stadium City State; LVIII (58) Kansas City Chiefs: 25: San Francisco 49ers: 22 Earlier Super Bowls did better when it comes to TV ratings, with the highest-rated Super Bowl being a 49.1 in 1982 between the 49ers and Bengals. Of the five highest-rated Super Bowls ever, four San Francisco 49ers fans celebrate a touchdown as they watch the Super Bowl 58 NFL football game against the Kansas City Chiefs from a pool on top of the Circa Resort and Casino, Sunday, Feb. 11 There's a new Super Bowl TV ratings record, as an average of 120.3 million viewers tuned in on CBS to watch the Chiefs beat the 49ers. The longest Super Bowl game will also go down as the most-watched program in U.S. television history. According to Nielsen and Adobe Analytics, Kansas City’s 25-22 overtime victory over San Francisco averaged 123.7 million viewers across television and streaming platforms. Engaging Breakdown Of All 58 Super Bowls. four interceptions while recording a staggering 0.0 QB rating. famous lopsided outcomes in Super Bowl history, the According to Nielsen, more than 200 million viewers (202.4) watched all or part of Super Bowl 58, which is the highest unduplicated total audience in history, up 10% year over year. Super Bowl LVIII was set up for ratings success from the very beginning—with the Kansas City Chiefs defending their championship title against the San Francisco 49ers; Swift flying across the Super Bowl LVIII was the most-watched program in television history, with an average of 123.7 million viewers tuning in to the Chiefs' 25-22 overtime win versus the 49ers. Nielsen: Nielsen, which has been tracking Super Bowl ratings since the first game in January 1967, It was only the second of 58 Super Bowls games to go to overtime and time-wise the longest
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