I used average viewership data from Wild Card Round, Divisional Round, Conference Championship, and Super Bowl games played between 2021 and 2025 (representing the 2020-2024 regular seasons) to From viewership trends to fan opinions, we analyzed key Super Bowl statistics using results from a recent survey we conducted with 1,000 U.S. respondents. Here’s what we found. Top Super Bowl 2025 Statistics: 58% of people are excited to watch the 2025 Super Bowl; 39% of respondents want the Philadelphia Eagles to win, but only 30% think they The most-watched Super Bowl of all time came in 2024. Super Bowl LVIII between the Kansas City Chiefs and Philadelphia Eagles had more than 123.7 million total average viewers. Streaming numbers from Paramount+ were added to the viewership numbers, which helped push the game past 123 million. TELEVISION AUDIENCE FOR SUPER BOWL LVIII: Super Bowl LVIII between the Kansas City Chiefs and San Francisco 49ers drew an average audience of 123.7 million viewers across CBS Television Network, Paramount+, Nickelodeon, Univision, and CBS Sports and NFL digital properties – the most-watched telecast in history. Additionally, NFL recorded an international viewership of 62.5 million in 2023 for the Super Bowl. This figure excluded the domestic viewership of 123.4 million viewers in the United States. Of the recorded international viewers in 2023, 24.1 million viewers were from Mexico, the highest viewership recorded since the game began and a 5% increase compared to Super Bowl TV ratings in the U.S. 1990-2024; Average Super Bowl TV audience in Canada 2011-2024 ; NFL Super Bowl halftime show viewers in the U.S. 2024 ; Likelihood of watching the Super Bowl in The 2024 Super Bowl drew an estimated 210 million viewers. Where is the 59th Super Bowl being held? the 2025 Super Bowl? $6,600 while the average ticket price is $9,500. The two Super Bowl The Super Bowl ratings record remains a 49.1 for 49ers-Bengals in 1982, but the viewership record was set just this year (2024) — 123.7 million for Chiefs-49ers. While Chiefs-49ers owns the largest official Super Bowl audience on record, that is only because Nielsen did not begin including out-of-home viewing in its viewership estimates until The 2024 Super Bowl drew an estimated 210 million viewers. WHERE CAN YOU WATCH THE 2025 SUPER BOWL? while the average ticket price is $10,474. The most expensive ticket for this Super Bowl According to ticket marketplace TickPick, the cheapest get-in price for Super Bowl LIX will be around $5,550, while the average ticket price is $10,474. The most expensive ticket for this Super “Pricing on this event has been very consistent with the last Super Bowl matchup between the Chiefs and Eagles in 2023, showing just a 2 percent increase in the average ticket price," said Nielsen reported an average of 123.4 million viewers tuned in for Super Bowl LVIII, but didn’t specify how many watched during overtime. Measurement company AdImpact estimated a total of 115.5 📺 How much does a Super Bowl 2025 ad cost? The average price for a 30-second ad during the Super Bowl 2025 will be $8 million, The Evolution of Super Bowl Viewership. More than 200 million viewers (202.4) watched all-or-part of Super Bowl LVIII across all networks, the highest unduplicated total audience in history and up +10% versus last year's Super Bowl (183.6 million). Univision averaged more than 2.2 million viewers, the highest Super Bowl viewership on record for a Spanish-language network. We hear it every year around this time, complaints from northern teams that their cities never get to host the Super Bowl. The last five host cities for the Super Bowl, including 2025, are New Orleans, Las Vegas, Phoenix, Los Angeles and Tampa. And why, perchance, don’t you want to go to Minnesota in February? Well, it’s obvious: the weather. Super Bowl viewership increased in every single demographic, but no more than in the young and female demos that attracted so much attention this season. The biggest year-over-year gain in Super Bowl viewership this year was among women 18-24, 3.87 million of whom tuned in across CBS and Univision — up 24% from last year (3.18M). The average viewership number for this Super Bowl was 123,714,000. Super Bowl LVIII saw over eight million more average viewers than the second-most-watched Super Bowl. The Taylor Swift effect. That game remains the most-watched Super Bowl in history, but Super Bowl LVIII came close with 123.7 million viewers. Ratings History of the Super Bowl Jan. 15, 1967. More than 113 million Americans plan to host or attend a Super Bowl Party (with an average of 14 people) while 17.6 million will eat and watch the game at a restaurant or bar. Big Easy open for Why It's Important: Last year's Super Bowl set a record with an average of 123 million viewers, with 202.4 million people watching at least a portion of the game.
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