Pfizer declined to comment on how much it spent on the ad, though CBS has reported that the price tag for a 30-second Super Bowl ad was $6.5 million to $7 million — and Pfizer’s ad was 60 Here's what 30-second Super Bowl ads have cost through the years: Super Bowl 1, 1967 – $37,500; Super Bowl 2, 1968 – $54,500; Super Bowl 3, 1969 – $55,000; Super Bowl 4, 1970 – $78,200; The Wall Street Journal reported that brands paid roughly $7 million for 30 seconds of ad time at the Super Bowl this year, suggesting Pfizer may have paid around $14 million on top of the cost of This is the first time that Pfizer has run a corporate ad at the sporting event. It is estimated that the ad cost Pfizer $7 million to $14 million for the Super Bowl ad time and another $7 million for what it cost to make the commercial. Pfizer has been laying off workers since last year, with more expected in 2024. The cost for a 30-second Super Bowl commercial has hit new heights, with ads being sold for about $8 million in the weeks leading up to the game, according to multiple reports. While Fox sold out its Super Bowl commercial inventory months in advance, broadcasters hold additional ad spots for unexpected delays in the game. A 30-second commercial during Super Bowl 58 costs $7 million. Super Bowl commercial cost by year. Here's what 30-second Super Bowl ads have cost through the years: Super Bowl I, 1967 – $37,500 From humble beginnings in 1967, when a 30-second ad cost just $37,500, to the jaw-dropping $7 million price tag in 2023, the cost of Super Bowl advertising has skyrocketed. Hype, history, trends, and key milestones have all defined the evolution of Super Bowl ad prices. We are proud to have been a part of it for so long. The Super Bowl is the most expensive and high-stakes game for TV commercial advertising, and the pharma industry spared no expense to collect on some of the night’s most coveted airtime. Pfizer ran its first-ever Super Bowl ad “Here’s to science,” which included a lineup of scientists who stood at the frontier of knowledge. Alongside The 2024 Super Bowl had something for everyone. You had a strong match-up for the sports fans, a wild halftime show with Usher, and the best commercials $7 million can buy. Let's not forget Taylor The Wall Street Journal reported that securing a 30-second slot during the Super Bowl cost companies roughly $7 million this year, excluding the additional expense of producing the ad itself. This raises questions about the potential total cost for Pfizer, considering they laid off several employees in 2023 and 2024. Super Bowl spots this year cost a cool $7 million for 30 seconds (arguably a bargain, given that the biggest audience since the moon landing watched Sunday’s game). This ad ran a full minute, so $14 million. Watch the Pfizer "Here’s to Science" extended Super Bowl 2024 commercial. Get ready for an exclusive sneak peek at the most anticipated Super Bowl LVIII commercials! Join us on the official Fan Reviews Dailymotion channel as we bring you the latest and greatest ads before the big game. We've got your front-row seat to the ultimate showcase of creativity and entertainment. Don't miss a moment From humble beginnings in 1967, when a 30-second ad cost just $37,500, to the jaw-dropping $7 million price tag in 2023, the cost of Super Bowl advertising has skyrocketed. Hype, history, trends, and key milestones have all defined the evolution of Super Bowl ad prices. We are proud to have been a part of it for so long. The 2024 Super Bowl had something for everyone. You had a strong match-up for the sports fans, a wild halftime show with Usher, and the best commercials $7 million can buy. Let's not forget Taylor The ad scores 3.8-Stars, which was enough to make it part of our “winning 11” team of the most effective Super Bowl spots this year. But a good score becomes exceptional when you look at it in context – the average corporate Pharma ad scores a woeful 2.2-Stars, with prescription pharma commercials dropping to an average of 1.3-Stars, the Skechers 2024 Super Bowl Ad – “Mr. T in Skechers” Universal Pictures 2024 Super Bowl Ad – “Monkey Man Elevator” Volkswagen 2024 Super Bowl Ad – “An American Love Story” Pfizer 2024 Super Bowl Ad – “Here’s to Science” Poppi 2024 Super Bowl Ad – “The Future of Soda is Now” For its 2023 Super Bowl ad, “ The High-Stakes Beer Ad,” Molson Coors put offerings Coors Light and Miller Lite head-to-head weeks before kickoff to see if viewers could guess which beer would take the spotlight come game day. In the end, a plot twist was revealed with a cameo from its Blue Moon offering. The NFL gives teams $4,000 for each Super Bowl ring, and team owners spend their own money to improve them. The rings Chicago Bears players received from the McCaskey family for Super Bowl XX cost $4,000. Pfizer won the pharma ad Super Bowl. That’s the conclusion of TV outcomes company EDO, which found Pfizer saw more incremental online activity for its brand than fellow Super Bowl advertiser The M&M’S Almost Champions Ring of Comfort – :30 Super Bowl Ad. Lindt "Life is a Ball" Super Bowl LVIII (58) 2024 Commercial. Wicked - First Look. Pringles | Mr. P. Get Out There | Michelob ULTRA. CeraVe with Michael CeraVe. Apartments.com | Extraterrentrials | :30. Starry | Super Bowl 2024 | It’s Time To See Other Sodas
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