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I used average viewership data from Wild Card Round, Divisional Round, Conference Championship, and Super Bowl games played between 2021 and 2025 (representing the 2020-2024 regular seasons) to The most-watched Super Bowl of all time came in 2024. Super Bowl LVIII between the Kansas City Chiefs and Philadelphia Eagles had more than 123.7 million total average viewers. Streaming numbers from Paramount+ were added to the viewership numbers, which helped push the game past 123 million. NFL recorded an international viewership of 62.5 million in 2023 for the Super Bowl. This figure excluded the domestic viewership of 123.4 million viewers in the United States. Of the recorded international viewers in 2023, 24.1 million viewers were from Mexico, the highest viewership recorded since the game began and a 5% increase compared to TELEVISION AUDIENCE FOR SUPER BOWL LVIII: Super Bowl LVIII between the Kansas City Chiefs and San Francisco 49ers drew an average audience of 123.7 million viewers across CBS Television Network, Paramount+, Nickelodeon, Univision, and CBS Sports and NFL digital properties – the most-watched telecast in history. Additionally, Fox will air this year's Super Bowl and has "a chance" to deliver the most watched audience ever, said NFL Chief Media and Business Officer Brian Rolapp. The Super Bowl has surpassed 100 million viewers every year since 2010, topping out at 126.3 million in 2017 and 123.7 million in 2024. The Most-Watched Super Bowls in History Super Bowl Grammy Awards 2025 LIVE; NFL Honors 2025; Pro Bowl Winners List second year in a row that the Super Bowl surpassed 100 million viewers. being the country with the largest number of viewers. [5] [6] In fact, the Super Bowl is the American sports broadcast with the most consistent ratings, [7] and draws substantially higher ratings than other sports events, including the NBA Finals and World Series. [8] Ratings for the Super Bowl first peaked from 1977 to 1987, when no less than 44.4% of American households with television sets Despite a slight overall NFL ratings sag this season (and postseason), the Super Bowl remains one of the nation’s ultimate cultural events, with an audience number that just keeps on climbing. 2 [1/3] Football - NFL - Super Bowl LVIII The 2024 Super Bowl drew an estimated 210 million viewers. The price for placing commercials during the 2025 Super Bowl has not yet been reported The NFL Super Bowl annually attracts an international audience of hundreds of millions of viewers.. In 2025, the game will be broadcast live on Channel 7 and ESPN which you can watch via Foxtel or The Kansas City Chiefs will face off against the Philadelphia Eagles at the 2025 Super Bowl in New Orleans Feb. 9. Whether you're a football fan or new to the sport, check out this game day playbook. Per USA Today, the average 30-second Super Bowl commercial in 2025 costs $8 million. That number has increased quite a bit the last few years – along with everything else in this country NFL Super Bowl 59: Time, date, teams, halftime, how to watch, Taylor Swift The 2024 Super Bowl drew an estimated 210 million viewers. For the 2025 Super Bowl, several 30-second commercial In the past three years, according to research performed by marketing professor Kim Whitler, the number of Super Bowl ads that have had male-only celebrities has declined by 26% compared to a For the 2024 Super Bowl, ad slots sold for a jaw-dropping $7 million per 30 seconds, and 2025 is expected to follow suit. But it’s not just about airtime; it’s about creating a buzz. But it’s not just about airtime; it’s about creating a buzz. More than 200 million viewers (202.4) watched all-or-part of Super Bowl LVIII across all networks, the highest unduplicated total audience in history and up +10% versus last year's Super Bowl (183.6 million). Univision averaged more than 2.2 million viewers, the highest Super Bowl viewership on record for a Spanish-language network. Get ready for Super Bowl 2025 with the latest updates on date, location, halftime show performers, ticket info, and game predictions. Your complete guide to NFL's biggest event. Photos from Super Bowl 2025: What to Know About the Big Game also looking to make history and become the first team in the NFL to win three Super Bowls in a row. As viewers wait to see
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