Initial estimates for Super Bowl LIX show a local economic impact of at least $500 million, but the final figure could be much higher. From booming hospitality and tourism to innovative programs designed to uplift local entrepreneurs, the Super Bowl serves as a testament to the interconnectedness and resilience of the U.S. economy. Super Bowl party costs are up in 2025, with the average host spending $215 just on food and drink — $25 more than last year. The South is home to 6 of the 10 cities spending the highest percentage of their income on Super Bowl food, with Miami, Tampa, and Atlanta taking the top spots. After Super Bowl 2025, the next hosts of the big game are: Super Bowl 2026: Levi's Stadium in Santa Clara, California, on Feb. 8, 2026. Super Bowl 2027: SoFi Stadium in Inglewood, California, on The economic impact of the Super Bowl goes beyond Las Vegas. Throughout the U.S., bars, restaurants, and retailers experience an increase in sales of food, beverages, and game-related products. The National Retail Federation estimated that total consumer spending on Super Bowl LVIII would reach $17.3 billion , with an average of $86.04 per NEW ORLEANS, LOUISIANA - OCTOBER 15: Super Bowl LIX merchandise seen at Mardi Gras World on October [+] 15, 2024 in New Orleans, Louisiana. (Photo by Jonathan Bachman/Getty Images for Raising It's important to note city cost is not the same as economic impact. Those $12 martinis will most definitely be $25 martinis Super Bowl week, and hotel rates will be eye-poppingly absurd. What is The estimated economic impact of recent Super Bowls in host cities has surged to over $1 billion. Super Bowl LIX (2025) — The Superdome in New Orleans, Louisiana third only to Miami with An eye-opening look at the hidden labor costs and economic impact of the Super Bowl, revealing startling disparities between corporate profits and worker wages. Looking Ahead to Super Bowl 59 and Beyond As New Orleans prepares to host Super Bowl 59, the New Orleans Saints are reinforcing their economic empowerment efforts through the Impact 59 Powered by The economic impact of the Super Bowl is expected to be more than $200 million, according to PwC. By land, sea, and air, spending will come in many forms PwC estimates economic impact of Miami And for Super Bowl LIX, set to go down in New Orleans on February 9, 2025, the economic impact will be as electrifying as the action on the field. New Orleans’ Big Win. When the NFL awarded the Super Bowl to the Big Easy, it wasn’t just about the city’s legendary party scene or deep football roots. It was a business decision. Super Bowl LIX: What to Expect. The 2025 Super Bowl promises to be an unforgettable event, and the Caesars Superdome will be at the center of it all. Expect top-notch hospitality, state-of-the-art facilities, and a vibrant atmosphere that captures the spirit of New Orleans. The estimated economic impact of Super Bowl LIV for the state of Louisiana is upwards of $500 million. About 125,000 out-of-towners are expected to visit New Orleans with the average tourist Initial estimates for Super Bowl LIX show a local economic impact of at least $500 million, but the final figure could be much higher. According to data analysis from the U.S. Chamber, New Orleans is expected to see $200 million in spending over two days from an estimated 125,000 visitors coming to the Big Easy for the game. According to a report released by the Super Bowl Host Committee and reviewed by Miami Beach commissioners at a Finance and Economic Resiliency Committee meeting last week, the Super Bowl and surrounding events brought 4,597 full- and part-time jobs to South Florida and had a total economic impact of $571.9 million. The 2025 Super Bowl is expected to generate substantial revenue for New Orleans, with projections estimating an economic impact approaching $600 million. This influx includes spending on accommodations, dining, entertainment, and merchandise, benefiting local businesses and contributing to the city's economy. Jay Cicero, Greater New Orleans Sports Foundation president and Super Bowl LIX Host Committee member, pointed to a UNO study that found the 2013 Super Bowl had a $480 million economic impact on the city. A projection for this year’s game hasn’t yet been calculated, but Cicero said local nonprofits are already seeing benefits. An average of 123.7 million watched the Kansas City Chiefs defeat the San Francisco 49ers in a 25-22, overtime classic on Super Bowl Sunday, but for Las Vegas, the economic impact started much A new economic report suggests Super Bowl LIV brought in $572 million. to the South Florida economy. That’s double the economic impact of Super Bowl XLIV in 2010, the last time Miami hosted the game. The report comes from the Miami Super Bowl Host Committee. Las Vegas reported spending $230 million in employee wages when it hosted last year, with Phoenix recording employment spiking at 42,700 for Super Bowl LVII in 2023. Super Bowl Economic Impact Across the U.S. Across the country, forecasts expect Americans to spend $142 on Super Bowl LIX, which is 22% more than 2024.
Articles and news, personal stories, interviews with experts.
Photos from events, contest for the best costume, videos from master classes.
![]() | ![]() |
![]() | ![]() |
![]() | ![]() |
![]() | |
![]() | ![]() |
![]() |