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Kanye is said to 'have poured everything' into his commercial this year, despite the clip being filmed in selfie-mode in the backseat of a car. He is said to have spent $7 million on his Super Bowl slot, in which he plugged his clothing line , Yeezy , and his upcoming album, Vultures. Kanye ‘Ye’ West’s Super Bowl commercial has divided NFL viewers after he admitted to spending ‘all his money’ securing the airtime slot. Super Bowl Sunday is an annual US tradition that sees fans travelling the length and breadth of the country to watch the NFL Championship game with their nearest and dearest. Investment vs. Outcome: Kanye West's approach, spending $7 million on a Super Bowl slot with a $0 production budget, challenges the conventional wisdom of high expenditure equating to high quality. Controversial rapper and entrepreneur Kanye West has once again made headlines after revealing an unconventional ad during the Super Bowl to promote his merchandise. In the commercial, West is seen filming himself on an iPhone in the back of a vehicle, while calling on viewers to visit his e-commerce store, Yeezy.com, where he said he has From Super Bowl spotlight to sales sensation, West’s Yeezy nets $19.3 million The disclosed figures from the single-day sale revealed that West sold an impressive 266,000 units of the Yeezy Pod shoes, alongside nearly 295,000 orders in total, amounting to $19.3 million in revenue. The embattled hip-hop mogul claimed he spent $7 million on his Super Bowl slot, which sounds about right. In 2023, according to The Wall Street Journal, a 30-second slot for the big game was $7 million. But what’s even more surprising was not just seeing Ye in the ad, but he says he raked in remarkable $19 million in sales for his Yeezy products. Kanye West made $19,300,000 in Yeezy sales with bizarre Super Bowl ad during Chiefs-49ers showdown: Report Discuss Now Kanye West aka Ye has claimed to make millions off a minimalist Super Bowl ad. Kanye West's unconventional Super Bowl ad for his Yeezy fashion line, filmed simply on his cell phone, leads to a staggering $19 million in sales on Yeezy.com. The success comes at a crucial time, as West reveals he was on the brink of bankruptcy just months prior. It’s entirely possible that Kanye West might have just killed the traditional TV super bowl spot.I mean just look at the numbers. By choosing to craft the entire advertisement on an iPhone, West Kanye West shot his Super Bowl ad on his phone. Credit: Marc Piasecki/GC Images/Getty. The video abruptly ends there, with absolutely zero fanfare. And while you might think something of this nature would most likely have tanked at the event - especially given the expensive competition - West has proven otherwise. Discover the behind-the-scenes story of Kanye West's Super Bowl commercial, where he risked it all to promote his clothing line Yeezy and his album Vultures. Kanye West’s Super Bowl ad, which aired regionally and not in all markets, was a no-frills spot that showed him in a vehicle telling people to go to his website to buy shoes. There was no music. Kanye West breaks the internet with a Super Bowl commercial During this year’s enthralling Super Bowl game, a commercial that interrupted the broadcast showcased an unusual video shot on a phone Patrick Bet-David, Adam Sosnick, Tom Ellsworth, and Vincent Oshana discuss Kanye West's $7 million Super Bowl ad and the crazy return he made on his investme Subscribe NOW to The Breakfast Club: MORE of The Breakfast Club: LISTEN LIVE: CATCH UP on What You Missed: Kanye “Ye” West bought airtime during Super Bowl LVIII to promote his fashion line, Yeezy. The half-minute spot looks like it was shot on West’s cellphone, and he appears to be riding in a At the Super Bowl LVIII, Ye released a commercial urging folks to buy products from his line of Yeezys. However, amidst all the glitz and glamour of the NFL’s biggest night, his commercial Ye, formerly known as Kanye West, has been one of the most polarizing celebrities in the last two decades. From interrupting Taylor Swift at her VMA 2009 acceptance speech to running for president and calling his mother-in-law Kris Jenner Kris Jong Un, the “Runaway” hitmaker attracts controversy like it’s his last name. Ye took to Instagram after the ad aired to share a since-deleted post revealing the reported $19 million he made in Yeezy sales due to the Super Bowl ad. “The people have spoken Yeezy.com” Ye The commercial will air during the Super Bowl 59 game between the Philadelphia Eagles and the Kansas City Chiefs at New Orleans Caesars Superdome on Sunday, Feb. 9. Filed under adam brody
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