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He Gets Us, a $100 million campaign reimagining Jesus’ message, is airing a 60-second “True Greatness” spot at Super Bowl 2025. Learn how the nonprofit Come Near, Jon Batiste’s Love Riot Festival, and AI-driven art are shaping this year’s faith-based outreach. It’s becoming a Super Bowl tradition: He Gets Us, the billion-dollar effort to overhaul the public image of Jesus, the Son of God, will be back on the airwaves during Super Bowl LIX. Greg Miller “He Gets Us,” the ad campaign centered around rebranding Jesus for the contemporary world, will be returning to the Super Bowl in 2025. Come Near, the non-profit that manages the “He Gets Us He Gets Us, a campaign to revamp the reputation of Jesus, the central figure in Christianity, is back in the Super Bowl for its third consecutive year. A 60-second ad will run in the first half of A 30-second ad is estimated to cost about $7-8 million for Super Bowl 59, on top of the money it takes to create what are often elaborate commercials designed to grab headlines. But in this scenario, "He" is the center of a marketing campaign that has spread far across the U.S., spanning between billboards, banner ads online, and a forthcoming Super Bowl commercial. This image provided by He Gets Us LLC shows a scene from “Who Is My Neighbor,” the 15-second commercial from “He Gets Us” that debuted at the Super Bowl on Sunday, Feb. 11, 2024. For the second year in a row, a religious Super Bowl ad campaign promised viewers that Jesus “gets us.” It's unusual to see a Super Bowl commercial that doesn't directly tie to buying a product, which is one reason the "He Gets Us" ads received so much attention during Super Bowl 57. Green discussed his involvement in the campaign, and the Super Bowl ad spots, during a November 2022 interview with conservative talk show host Glenn Beck. “We are wanting to say — ‘we Most Super Bowl adverts plug things like fizzy drink and cars, but one of the most talked-about commercials the day after the big game was selling Jesus - and it upset several very different It’s becoming a Super Bowl tradition: He Gets Us, the billion-dollar effort to overhaul the public image of Jesus, the Son of God, will be back on the airwaves during Super Bowl LIX. Greg Miller The two Super Bowl ads created by the campaign will focus on “the behavior Jesus modeled in relationship and conflict,” He Gets Us spokesman Jason Vanderground told CNA. The commercials, whose slogans referred to Jesus, aimed to promote Christianity through depictions of both unity and division, according to the campaign website.The $20 million pair of Super Bowl As the final countdown to Super Bowl LIX on February 9, 2025, begins, it’s clear that Matthew McConaughey stars in Uber Eats Super Bowl Ad 2025 with a mission: to tickle our funny bones while encouraging us to get even hungrier—and, of course, order from the Uber Eats app when cravings strike. Something tells me Jesus would *not* spend millions of dollars on Super Bowl ads to make fascism look benign — Alexandria Ocasio-Cortez (@AOC) February 13, 2023 One of the advertisements in question, titled “Be Childlike,” featured several pictures of children of different ethnic backgrounds embracing one another, followed by on-screen text reading, “Jesus didn’t want us to act like This image provided by He Gets Us LLC shows a scene from “Foot Washing," the 60-second commercial from "He Gets Us" that debuted at the Super Bowl on Sunday, Feb. 11, 2024. We caught up with Eagles running back Will Shipley at Super Bowl LIX opening night to talk about his faith in Jesus Christ. For more, check out our website - With the Super Bowl comes many extravagant and strange commercials, and this year, there will be two ads promoting Jesus with a campaign called He Gets Us. But after people started looking deeper In those silent transitions, Groundwire wants people to know that Jesus cares, even when you aren't sure if anyone else understands how you are feeling. Ad-First Super Bowl Insights at Your Finger Tips. One year after ads by the He Gets Us campaign ignited a social media debate, a new round of Jesus-centric Super Bowl commercials on Sunday night found believers divided once again.
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