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With a total audience reach of 3.7 million, an 18% increase from 2023, the UK was right behind Germany in Europe. Additionally, Australia's 2024 Super Bowl audience reach of around 3 million The NFL is clearly making inroads in markets outside of the U.S. Penta’s data shows measurable change in European markets’ attention when news pertaining to the league in Europe breaks. In the most recent example of this, NFL commissioner Roger Goodell discussed the possibility of the Super Bowl being played outside its traditional U.S. home: Research has revealed that Germany, the United Kingdom, and France are the most Super Bowl-hyped nations in Europe. The ranking reveals surprising nations like Ireland, Poland, and Switzerland in the top ten. There’s no doubt that the Super Bowl is a global event. Quite possibly one of the biggest global sporting events on the calendar. Goodell’s candor about the possibility of an overseas Super Bowl also seems to be in line with global sports trends. It isn’t hard to imagine a moment in the near future when the Super Bowl takes place in London and the UEFA Champions League Final is held in the U.S. The future of sports looks more and more international — though it Staging a foreign Super Bowl during prime time in the US market would be almost impossible unless the game was in Mexico or South America. Countries in Central and Western Europe are five and six "I think it would have to be far more popular in Europe for this to make any sense. But maybe one day.” A Super Bowl week amid iconic monuments and museums in the French capital might entice While U.S. cities are willing to bend to the NFL’s considerable demands for Super Bowl week, their foreign counterparts may be less accommodating. In Europe, local governments are less likely to have the financial autonomy to underwrite a huge event, said Stefan Szymanski, a University of Michigan professor of sport management. Pros: A rebuilt Camp Nou with a capacity of 104,000 would offer the NFL the chance to stage the biggest Super Bowl ever. The record attendance is 103,985 at the Rose Bowl in 1980. Like Madrid Pros: A rebuilt Camp Nou with a capacity of 104,000 would offer the NFL the chance to stage the biggest Super Bowl ever. The record attendance is 103,985 at the Rose Bowl in 1980. Like Madrid, Barcelona also brings global brand power. Mediterranean climate. The league has already spoken to Barcelona about a regular-season game. They’ve become a sensation, especially after their recent Super Bowl win. It seems the Green Bay Packers are also a big deal, with a hefty 30% of NFL-related searches in Europe centered around them! You can’t forget about the New England Patriots as well. Their six Super Bowl victories have certainly not gone unnoticed among the EU audience. There's a Super Bowl party held by a lot of teams in the UK - look at the BAFA website for their details, so pretty much every football team in the UK has a Super Bowl party. As a PSA the Super Bowl is getting streamed for free on NFL.com. EDIT: Most European countries have tv coverage of the Super Bowl, so try the local listings if you are in The kickoff for Super Bowl is this coming weekend and, at least according to the sky-high TV ratings of recent playoff games in the United States, American viewers are planning to watch the game in huge numbers. The Square Ball is a great pub generally with craft beer, a massive quantity of board games, friendly regulars, a lively buzz and plenty of sport. The Super Bowl party is a hidden gem; a night where the entire place is Americanised, with chicken wings served from a hatch out the back, special beer on tap, modest gambling on the outcome of the game, and more NFL jerseys than you’d expect to In Europe, the game is for night owls, set to start around 11:30 p.m. Sunday in London, and 12:30 a.m. Monday in Berlin and Paris—but there are still some venues planning parties for fans. U.K What the Super Bowl Looks Like to Marketers in the EU Opinion: The game is mostly meaningless, but the ads shape the coming year The Super Bowl, while wholly American, is something that has a The Bengals were in the Super Bowl, so don't say you're a fan of mediocrity. This is the big reason: Europe already has Association Football (Soccer) and Rugby Union Football. American Football was just our variation of Rugby Union until we modified the rules in 1906 to make it completely unrecognizable in comparison to rugby. Most popular Super Bowl purchases 2024 Devices used to watch the Super Bowl in the U.S. 2022 Consumer spending on the Super Bowl in the U.S. 2017, by product type Where to watch the Super Bowl in Europe and why you should watch it. Dow Jones's Art Patnaude explains what you need to look out for and why it might just be worth staying up until the early hours Most Popular Super Bowl Snacks by U.S. State: Regional Favourites Across America. Just like football rivalries, Super Bowl snacks vary by U.S. state. Here’s a rundown of America’s most-loved game day eats: 🏈 Buffalo Wings – The MVP of Super Bowl Snacks No surprise here—buffalo wings reign supreme in 32 states, including New York Specifically, 0 and 0 are the best Super Bowl squares numbers to have according to the historical data. Given that a 0-0 tie, 10, and 20 are all key numbers, that tracks.
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Photos from events, contest for the best costume, videos from master classes.
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