Yet for one day a year, people can't wait to cozy up on the couch and watch commercials during the Super Bowl. Here's what 30-second Super Bowl ads have cost through the years: Super Bowl 1 Back during Super Bowl XXXVI, played in 2002 between the New England Patriots and the St. Louis Rams, the average 30-second Super Bowl ad cost $2.2 million. Just over 20 years later, we have The cost for a 30-second Super Bowl commercial has hit new heights, with ads being sold for about $8 million in the weeks leading up to the game, according to multiple reports. While Fox sold out its Super Bowl commercial inventory months in advance, broadcasters hold additional ad spots for unexpected delays in the game. Here's how much a 30-second Super Bowl ad costs this year The price has spiked 88% in the last 10 years — and more than 20,000% since the first Super Bowl. By. Bruce Gil. Published Sunday 7:00AM. The Super Bowl’s massive viewership and cultural significance drive up ad prices year after year. In 2024, more than 113 million U.S. viewers tuned in to SB LVIII. A 30-second commercial during Super Bowl 58 costs $7 million. Super Bowl commercial cost by year. Here's what 30-second Super Bowl ads have cost through the years: Super Bowl I, 1967 – $37,500 From humble beginnings in 1967, when a 30-second ad cost just $37,500, to the jaw-dropping $7 million price tag in 2023, the cost of Super Bowl advertising has skyrocketed. Hype, history, trends, and key milestones have all defined the evolution of Super Bowl ad prices. We are proud to have been a part of it for so long. Super Bowl ads go big as cost hits new high 05:49. The Super Bowl marks the year's biggest day for advertising, with top brands paying millions to get their messages in front of a television How much did Super Bowl commercials cost in 2023? This marks the second straight year in which a 30-second Super Bowl ad slot cost $7 million, a repeat of the price tag from 2023, when the Chiefs The last time the Bengals made it to the Super Bowl in 2022, 30-second commercial slots cost $6.5 million. That's just the cost of airtime, not including the millions spent in production. What's A 30-second Super Bowl ad cost $4.25 million in 2015 and just $37,500 in 1967, according USA Today’s (GCI) Ad Meter. What viewers can expect Brands are already starting to tease viewers with See Super Bowl commercial costs for 2025 compared to past years: 2025 Super Bowl commercials: 7 best ads you can watch now, before the big game Super Bowl ticket prices plummeting, 50% cheaper How much will a Super Bowl ad cost in 2025? NFL. NFL News; NFL Rumors; NFL Power Rankings; NFL Injuries; There will be a distinct lack of car commercials in this year's Super Bowl. State Farm The cost of Super Bowl ads over the years. With Super Bowl LIX set to attract over 120 million viewers on the 9th of February, major brands started buying up ad space nearly six months ago. How much do Super Bowl commercials cost in 2025? A lot. A 30-second spot during Super Bowl LIX will cost about $8 million, a new record. The Associated Press reports Fox, which is broadcasting Here's what 30-second Super Bowl ads have cost through the years: Super Bowl 1, 1967 – $37,500 The official Super Bowl 59 logo was unveiled at last year's Super Bowl in February 2024. Just six years later, a 30-second ad spot cost about $5 million. Last year, CBS was asking between $6.5 million and $7 million for an ad. The most expensive ads in Super Bowl history both came What a Super Bowl commercial costs in any given year is just as much a part of the overall buzz as the ads themselves. As expected, the prices for a 30-second spot have skyrocketed since the first big game kicked off back in the 1960s, with a commercial in Super Bowl I running just over $37,000. Ongoing updates of the latest Super Bowl 2025 commercials. Brand Marketing Brand ADWEEK's Super Bowl 59 Ad Tracker monitors all the advertisers in this year's Big Game. ADWEEK; NFL. How much does a Super Bowl ad cost in 2025? In 2025, advertisers are paying an average of eight million U.S. dollars to air a 30-second long commercial during the Super Bowl LVI broadcast.
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