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The NFL's check will not be a major concern to Dr. Dre—whose net worth was $800 million in 2019, according to Forbes—but the question of who does and doesn't get paid for the Super Bowl How much do artists get paid for the Super Bowl Halftime Show? As it turns out, artists do not get paid for the Super Bowl Halftime Show—at least not by the NFL. The NFL does, however, cover all Super Bowl halftime performers are paid the union-rate minimum. For Usher, that meant $671 for the actual performance last year and about $1,800 for the rehearsals leading up to the Super Bowl. How much does the Super Bowl halftime cost? An elaborate production like the halftime show costs the NFL up to $10m, according to Forbes and in 2021, The Weeknd reportedly spent $7m of his own Promotion for the artist and their music usually ramps up in the weeks leading up to the Super Bowl halftime show. In 2024, Apple Music ran free trials to promote all of Usher’s music ahead of The Super Bowl is the most-watched event on television, drawing millions of viewers each year. In 2023, it was the most-watched in TV history when 118.7M fans tuned in for Rihanna's set. It’s an ideal time for artists to capitalize on upcoming tours, album promotion, brand deals, and, of course, bragging rights. Why do artists perform at the Super Bowl without pay? Do the other Super Bowl performers get paid? Post Malone performs during the Times Square New Year's Eve 2020 Celebration on December 31 Super Bowl LVIII will air on Sunday, February 11, 2024. Usher will be the Super Bowl Sunday performer. But how much do Super Bowl halftime performers get paid? Super Bowl 2024's halftime show featured Usher taking the stage, while some are wondering how much performers get paid for their work. The Super Bowl Halftime Show typically lasts about 13 minutes and is seen by over 100 million people around the world in real time. In other words: It's a massive mini-concert that makes the game Just How Much Are Halftime Performers Paid For the Super Bowl? We'll give you a hint: it's way, way less than you think. By Adrienne Westenfeld , Bria McNeal and Josh Rosenberg Published: Feb 07 As it turns out, artists do not get paid for the Super Bowl Halftime Show—at least not by the NFL. The NFL does, however, cover all the production costs of the Super Bowl Halftime Show, so How much do Super Bowl performers get paid? The NFL may cover travel costs for artists, but maintains its long-standing tradition of not paying performers for the pregame and halftime shows beyond Here is everything to know about how much dough Super Bowl halftime show artists bring home after strutting their stuff under the bright lights. Artists Don't Get Paid for Performing at the Super Bowl Halftime Show – Here's Why Despite being one of the most sought-after entertainment stages, the Super Bowl halftime show does not pay its performers. Rather, there is a significant benefit to the opportunity that extends beyond financial gai The surprising truth is that halftime performers aren’t paid to perform at the Super Bowl. Per league policy, the NFL covers all costs related to the production of the halftime show, but the With over 100 million viewers watching, the Super Bowl halftime show carries immense value—so much so that the NFL once explored whether artists would pay for the opportunity. When Beyoncé performed in 2013 without compensation, sources revealed the production costs reached approximately $600,000. How much do Super Bowl performers get paid? The NFL may cover travel costs for artists, but maintains its long-standing tradition of not paying performers for the pregame and halftime shows beyond For the artist, the Super Bowl halftime show is essentially a 13-minute Super Bowl commercial. Considering how much companies pay for a 30-second Super Bowl commercial , it's easy to see why the But the artists do get paid for their time, even if it’s much less than they’re used to. “The NFL covers all costs associated with the show and does pay the performers’ union scale. There is not an appearance fee, but the artists are indeed paid union scale,” Brian McCarthy, the NFL’s vice president of communications, told Newsweek
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