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In 2022, with the resumption of full venue attendances at NFL games, Super Bowl LVI on NBC saw an average of 99.18 million viewers and total of 101.09 million, with streaming contributing an extra 11 million for a total of 112.3 million people. This is currently the second biggest average viewership in Super Bowl (and U.S. television) history. [76] The Super Bowl ratings record remains a 49.1 for 49ers-Bengals in 1982, but the viewership record was set just this year (2024) — 123.7 million for Chiefs-49ers. While Chiefs-49ers owns the largest official Super Bowl audience on record, that is only because Nielsen did not begin including out-of-home viewing in its viewership estimates until The NFL said that last year's Super Bowl drew in 62.5 million global viewers, which was a 10 percent increase from the year prior. Mexico and Canada combined for over 42 million viewers, but The Super Bowl has surpassed 100 million viewers every year since 2010, topping out at 126.3 million in 2017 and 123.7 million in 2024. The Most-Watched Super Bowls in History Super Bowl NFL Playoff viewership is down compared to one year ago. What does that mean for this year's Super Bowl ratings? while Super Bowl viewership was higher in 2023 than 2022 Divisional and Wild NFL Shop: Across NFL Shop sites in Europe, Canada and Mexico, total sales were up +39% year-on-year, compared to Super Bowl LVII. NFL Game Pass on DAZN: Viewership across Super Bowl LVIII week NEW YORK – February 13, 2024 – An estimated 123.7 million viewers tuned in for Super Bowl LVIII on Sunday, February 11, according to average audience estimates from Nielsen. The broadcast averaged 120.3 million viewers on CBS alone, making it the largest audience for a single-network telecast to date. The record-breaking Super Bowl capped a strong season for the NFL, which had already blown past viewership records in the weeks leading up to its epic conclusion at Allegiant Stadium, with the NFC The Super Bowl proved to be a record-breaking culmination of an already historically impressive year for NFL games—matchups during the 2023 regular season drew an average of 17.9 million viewers According to the custom survey, Super Bowl LVIII on Feb. 11 reached approximately 210 million viewers – nearly 2/3 of Americans – across CBS Television Network, Paramount+, Nickelodeon The last two Super Bowl's have set audience records, averaging 123.7 million viewers last year. This season NFL regular season and postseaon ratings have dropped NFL recorded an international viewership of 62.5 million in 2023 for the Super Bowl. This figure excluded the domestic viewership of 123.4 million viewers in the United States. Of the recorded international viewers in 2023, 24.1 million viewers were from Mexico, the highest viewership recorded since the game began and a 5% increase compared to At first glance, Super Bowl Sunday’s lineup of brands and celebrities touting them to a global audience looks standard. Viewers tuning into the game Sunday on Fox will be greeted by the usual At first glance, Super Bowl Sunday’s lineup of brands and celebrities touting them to a global audience looks standard. Viewers tuning into the Feb. 9 game on Fox will be greeted by the usual The NFL announces the star-studded roster for the Super Bowl LIX Flag Football Game on YouTube, taking place on Saturday, Feb. 8 at 9:00 p.m ET and streaming li Adams will take viewers behind How many people watched the Super Bowl? 2024's Super Bowl had a viewership of over 123 million, making it the most watched TV telecast of all time. NFL Super Bowl halftime show viewers in the Super Bowl viewers are a unique audience because they’re as primed to watch the ads as they are the game. This photo provided by Hellmann's shows Hellmann's Super Bowl NFL football spot Even more viewers showed up for Rihanna's performance in the Apple Music Super Bowl Halftime Show, which drew an average of 118.7 million viewers across TV and digital platforms, per FOX. Super Bowl LVIII Sets Modern-Day Viewership Record: How Did NFL Championship Compare To Apollo 11 Moon Landing? The study was conducted by Benzinga from Feb. 4, 2025, through Feb. 6, 2025. Super Bowl viewership increased in every single demographic, but no more than in the young and female demos that attracted so much attention this season. The biggest year-over-year gain in Super Bowl viewership this year was among women 18-24, 3.87 million of whom tuned in across CBS and Univision — up 24% from last year (3.18M).
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