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Here's what 30-second Super Bowl ads have cost through the years: Super Bowl 1, 1967 – $37,500; Super Bowl 2, 1968 – $54,500; Super Bowl 3, 1969 – $55,000; Super Bowl 4, 1970 – $78,200; As per the report, brands were willing to invest upwards of $8 million to run ads during Fox’s 2025 Super Bowl broadcast. That being said, here is the cost of 30-second Super Bowl ads since 1967: The First Super Bowl took place in 1967, and while the game itself was a major event, the ads were far from the spectacle they are today. In fact, the cost of a 30-second ad during the inaugural Super Bowl was a mere $37,500 (about $300,000 in today’s dollars). Commercials for the first Super Bowl in 1967 cost just $42,000 and big game spots didn’t surpass $1 million until the mid ‘90s. See Super Bowl commercial costs for 2025 compared to past The cost for a 30-second Super Bowl commercial has hit new heights, with ads being sold for about $8 million in the weeks leading up to the game, according to multiple reports. While Fox sold out its Super Bowl commercial inventory months in advance, broadcasters hold additional ad spots for unexpected delays in the game. At the very first Super Bowl in 1967, the average cost of a 30-second commercial stood at just $37,500 and that number had increased to around $2.2 million at Super Bowl 34 in 2000. As per Nielsen and Adobe Analytics, a study taken in 2010 revealed that 51% of Super Bowl viewers enjoyed the commercials more than the game itself. From humble beginnings in 1967, when a 30-second ad cost just $37,500, to the jaw-dropping $7 million price tag in 2023, the cost of Super Bowl advertising has skyrocketed. Hype, history, trends, and key milestones have all defined the evolution of Super Bowl ad prices. We are proud to have been a part of it for so long. What a Super Bowl commercial costs in any given year is just as much a part of the overall buzz as the ads themselves. As expected, the prices for a 30-second spot have skyrocketed since the first big game kicked off back in the 1960s, with a commercial in Super Bowl I running just over $37,000. The prices for a 30-second spot have skyrocketed since the first big game kicked off back in the 1960s, with a commercial in Super Bowl I running just over $37,000. AD METER 2024 : Vote on the What was the cost of a commercial during the first Super Bowl ever played? Super Bowl I, which took place in 1967, featured the Green Bay Packers and the Kansas City Chiefs. The event aired solely Per USA Today, the average 30-second Super Bowl commercial in 2025 costs $8 million. That number has increased quite a bit the last few years – along with everything else in this country Super Bowl Commercial Lineup. With all Super Bowl ad slots reportedly spoken for, including some 60-second commercials along with the more popular 30 and 15 second slots, here’s the latest The cost of a 30-second Super Bowl commercial has increased over 12,000 percent since Super Bowl I in 1967. The Super Bowl isn’t just an event for people to watch football. It’s an advertising spectacle. Companies drop millions of dollars for a 30-second ad slot, hoping to get the attention of What a Super Bowl commercial costs in any given year is just as much a part of the overall buzz as the ads themselves. As expected, the prices for a 30-second spot have skyrocketed since the first Google’s 90-second “Loretta” ad from the 2020 Super Bowl (Tampa Bay Buccaneers 31 - Chiefs 9) cost the search behemoth $16.8 million ($20.5 million today). Amid the ongoing impact of the COVID-19 pandemic in the United States, it was announced that Budweiser itself would not air an ad during Super Bowl LV in 2021 (its first absence in 37 years), choosing to donate the estimated cost of a Super Bowl ad to the Ad Council to fund awareness campaigns for COVID-19 vaccines, and launch a digital Regional Super Bowl ads can cost from about $50,000 in some smaller cities to about $1.4 million in major markets like Chicago, Emerson offers first look inside new Clayton HQ. Best Super Bowl commercial every year since 2000: Looking back on the best ads of the last 25 years is to purchase air time during the Super Bowl -- a 30-second spot will cost around $8 Hims and Hers offers a lower cost subscription 12 month plan for its weight loss product. Hims & Hers. Telehealth company Hims & Hers is running its first Super Bowl ad and it appears to be poised This $8 million figure represents an increase of 88% from a decade ago — and a more than 20,000% jump from the first-ever Super Bowl. A 30-second Super Bowl ad cost $4.25 million in 2015 and
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