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A 30-second commercial during Super Bowl 59 costs around $7 million, Here's what 30-second Super Bowl ads have cost through the years: Super Bowl 1, 1967 – $37,500; A 30-second commercial during Super Bowl 58 costs $7 million. Super Bowl commercial cost by year. Here's what 30-second Super Bowl ads have cost through the years: Super Bowl I, 1967 – $37,500 What a Super Bowl commercial costs in any given year is just as much a part of the overall buzz as the ads themselves. As expected, the prices for a 30-second spot have skyrocketed since the first big game kicked off back in the 1960s, with a commercial in Super Bowl I running just over $37,000. Super Bowl Ad Costs: A Look at Advertising Prices from 1967 to 2025 Super Bowl commercials have become a cultural phenomenon, renowned for their creativity and staggering price tags. From humble beginnings in 1967, when a 30-second ad cost just $37,500, to the jaw-dropping $7 million price tag in 2023, the cost of Super Bowl advertising has The most expensive Super Bowl commercials aired in 2020, according to GoBankingRates, which estimated that two 90-second ads that year from Amazon and Google are vying for the priciest ads in the AD METER 2024: Sign up to rate all the commercials from the big game! To put that into perspective, it cost roughly $233,000 per second for an ad in the 2022 Super Bowl between the Los Angeles That's $233,333 per second of airtime. The cost of ad slots has increased 16,371% since the first Super Bowl was played in 1967, Front Office Sports reports. The first 30-second ad for Super per month, billed annually "Average cost of a 30-second Super Bowl TV commercial in the United States from 2002 to 2025 (in million U.S. dollars)." Chart. January 29, 2025. Statista. Accessed This $8 million figure represents an increase of 88% from a decade ago — and a more than 20,000% jump from the first-ever Super Bowl. A 30-second Super Bowl ad cost $4.25 million in 2015 and For the 2024 Super Bowl, a 30-second commercial costs $7 million, per CBS, which is broadcasting the San Francisco 49ers-Kansas City Chiefs matchup Sunday at Allegiant Stadium in Las Vegas. While How much do Super Bowl commercials cost in 2025? A lot. A 30-second spot during Super Bowl LIX will cost about $8 million, a new record. The Associated Press reports Fox, which is broadcasting Google’s 90-second “Loretta” ad from the 2020 Super Bowl (Tampa Bay Buccaneers 31 - Chiefs 9) cost the search behemoth $16.8 million ($20.5 million today). Drilling down a little further, let’s look at the five most expensive 30-second ad spots during the 2020/21 broadcast television season, according to a Statista report : Over the years, the cost of Super Bowl commercials has seen steady growth. In 2022, the price was around $6.5 million, while in 2023 and 2024, it rose to $7 million, and for 2025, it has surpassed Back during Super Bowl XXXVI, played in 2002 between the New England Patriots and the St. Louis Rams, the average 30-second Super Bowl ad cost $2.2 million. Just over 20 years later, we have Fox, the broadcaster of this year’s Super Bowl matchup, originally sought about $7 million for 30 seconds of ad time during the game, the highest-rated event in the United States. This is the second straight year the cost of a Super Bowl commercial has gone up by 20 percent or more. It cost companies $6.5 million for a 30-second ad during NBC's broadcast, according to NBC What is the Cost of a 30-Second Super Bowl Commercial in 2025? Super Bowl LIX is on Feb. 9, 2025. Just one week after Halloween, FOX had sold all the ad slots for the game. Three months ahead of time. How Much Super Bowl Commercials Cost in 2023, and Through the Years According to AdAge, 30-second spots will cost companies a record $7 million. Last year, Super Bowl LVI ads costed $6.5 million. The cost of a 30-second Super Bowl commercial has increased over 12,000 percent since Super Bowl I in 1967. The Super Bowl isn’t just an event for people to watch football. It’s an advertising spectacle. Companies drop millions of dollars for a 30-second ad slot, hoping to get the attention of The reported $8 million price tag is up from the approximately $7 million cost to secure a 30-second spot for last year's Super Bowl and the initial costs in late 2024. AD METER 2025: Sign up to rate all the commercials from the big game! AD METER 2025: Vote on best commercials How much does a Super Bowl commercial cost in 2025? A 30-second
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