coinbase qr code super bowl ad super bowl watch on tv

The app for Coinbase, a cryptocurrency exchange, briefly crashed Sunday after a bizarre Super Bowl ad sparked a surge in traffic.. The 60-second ad featured a floating and colorful QR code This year, the most-talked-about ad was a simple QR code that changed color as it bounced around the screen for 30 seconds. The ad was for Coinbase, a cryptocurrency exchange, and when you scanned Coinbase’s clever, DVD-inspired QR code Super Bowl commercial promoted the service with a free sign up and $3 million giveaway, but was also so popular that it crashed the company’s app. Coinbase made one of the most confusing Super Bowl commercials of 2022 and, perhaps, all time. The cryptocurrency company paid nearly $14 million for a minute-long ad that aired during Super Bowl 56. If you watched Super Bowl LVI, you likely saw the now-legendary ad for cryptocurrency exchange platform Coinbase, which featured a color-changing QR code bounced around the screen à la The Office The QR card bounces around, changing colors, before the commercial concludes with the Coinbase logo. Scanning the QR code redirects viewers to Coinbase’s official website. Maybe the weirdest Super Bowl ad contained a bouncing QR code. Coinbase Most of this year's Super Bowl commercials featured the familiar voices of celebrities, from Zendaya to Colin Jost . Coinbase invited Super Bowl viewers to hit the crypto jackpot with a direct response ad depicting nothing more than a QR code bouncing around the screen for 60 seconds. Coinbase’s Super Bowl ad, which showed only a QR code on a black backdrop, drove over 20 million users to its site within one minute. The ad, produced by Accenture Interactive, won the Clio Awards’ “Super Clio” for best Super Bowl commercial. Coinbase's Super Bowl Ad Was Just a Floating QR Code on a Black Screen The stark ad constitutes Coinbase’s biggest ever giveaway and will run for 48 hours starting at the time of airing. New NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no Amid the celebrity glitz and eight-figure budgets that go into Super Bowl commercials, somebody always goes minimalist. In the second quarter of Sunday night's Super Bowl 56 broadcast, Coinbase Coinbase, the crypto exchange platform, ran an ad with a bouncing QR code. It was just like a classic scene from "The Office" and pretty brilliant. QR code Super Bowl ad for Coinbase was a But it’s also a huge stage for advertisers. One of the most intriguing Super Bowl of 2022 commercials came before halftime. Did the bouncing QR code in changing colors confuse you, too? Meet the Coinbase Super Bowl commercial. If you aren’t familiar, QR codes are scannable squares like barcodes. The QR code directs viewers to a page on Coinbase’s website that offers $15 in free bitcoin for signing up. The page includes a countdown clock for the offer, which expires at 12:30 PM PST on More than 20 million people over the span of one minute visited Coinbase’s landing page following the company’s QR code ad during Super Bowl LVI. The volume was more than six-times higher than the previous high of traffic on Coinbase and resulted in the company’s app crashing temporarily. Coinbase kicked off the Super Bowl ad war among crypto firms with an instantly viral hit. The elegantly simple spot consisted of a QR code bouncing around the screen like a DVD screensaver. Raise your hand if this Super Bowl ad made you take out your phone 🙋📱» Sign up for our newsletter KnowThis to get the biggest stories of the day delivered QR codes are certainly not a new marketing tool, but Coinbase's Super Bowl commercial showed that these two-dimensional barcodes can be an effective way to drive engagement on TV, a historically Coinbase's Super Bowl commercial was a viral hit -- so much so that the company's servers were overwhelmed by millions of new users who scanned its QR code. During NBC’s broadcast on Sunday, Coinbase’s Super Bowl commercial was a viral hit — so much so that the company’s servers were overwhelmed with a flood of new users.

coinbase qr code super bowl ad super bowl watch on tv
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