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Tubi was the talk of the town after debuting its latest commercial during the 2023 Super Bowl broadcast on Feb. 12.. The free streaming service owned by Fox Corp. ran a genius ad, making people In just 15 seconds, Tubi won the award for most valuable chaos-creator during the 2023 Super Bowl. Tubi, a streaming service owned by Fox, aired a 15-second commercial that caused pandemonium Tubi’s 2023 Super Bowl ads, which featured the prank spot and an ad where giant rabbits dragged TV fans into a rabbit hole, were about creating awareness for the brand, Nicole Parlapiano, Tubi The 15-second commercial made it seem like the 2023 Super Bowl broadcast had returned from a commercial break when, suddenly, the TV screen exited the game and opened the Tubi app. Tubi, "Rabbit Hole"Hannah Hugeback (Strategy , 2022)Strategist at Mischief NYCRyan Stotts (Art Direction, 2005)Creative Director at Mischief NYCThe Brandcent The 2023 Super Bowl featured commercials from the minds of the best and brightest advertising executives around the world, but Tubi came out of the event as one of the biggest winners. Social media exploded with reaction videos after Tubi fooled Super Bowl viewers across the country with an ad that looked like the channel was being changed to their streaming platform. Tubi caused many of the 113 million US viewers watching the Super Bowl Sunday night to frantically search for their TV remote. The ad-supported streaming platform’s fake-out ad simulated a connected TV (CTV) platform exiting the big game, scrolling to Tubi, and opening the app. “Disrupt, make noise, get people talking about Tubi the next During halftime of Super Bowl LVII, millions of viewers were introduced to the full length 60-second ad from Tubi’s “Rabbit Holes” campaign. In this spot, audiences followed the everyday life of various people who are unexpectedly plucked out of the real world by oversized rabbits and dropped into the magical world of Tubi’s library of No, you didn't sit on the remote. But on Super Bowl Sunday, we fooledaudiences into thinking they did. Discover all of this content and more on Tubi.Subscrib The 15-second commercial made it seem like the 2023 Super Bowl broadcast had returned from a commercial break when, suddenly, the TV screen exited the game and opened the Tubi app. Whether you're tuning in for the game, the Apple Music Super Bowl LIX Halftime Show by Kendrick Lamar, or just for the commercials, tune in to Tubi to stream it all for free. Kick off starts at 6:30 PM ET on Sunday, February 9, 2025. The streaming service Tubi had everyone questioning where their TV remotes were when its 2023 Super Bowl ad aired Sunday.. In the 15-second spot, it appeared that the Super Bowl LVII broadcast During halftime of Super Bowl LVII, millions of viewers were introduced to the full length 60-second ad from Tubi’s “Rabbit Holes” campaign. In this spot, audiences followed the everyday life of various people who are unexpectedly plucked out of the real world by oversized rabbits and dropped into the magical world of Tubi’s library of Tubi will air the Big Game for the first time in 2025. The streamer's CMO hopes having Super Bowl LIX will show viewers the free service is legit. Tubi caused many of the 113 million US viewers watching the Super Bowl Sunday night to frantically search for their TV remote. The ad-supported streaming platform’s fake-out ad simulated a connected TV (CTV) platform exiting the big game, scrolling to Tubi, and opening the app. “Disrupt, make noise, get people talking about Tubi the next The 2023 Super Bowl featured commercials from the minds of the best and brightest advertising executives around the world, but Tubi came out of the event as one of the biggest winners. Tubi, which Fox Corp. acquired in 2020 for $440 million, mildly disturbed Super Bowl audiences earlier in the game with “Rabbit Hole,” a 60-second ad featuring gigantic, mute rabbits (gently Super Bowl advertisers paid up to $8 million to secure a spot in television's most watched broadcast. Here's a lineup by product category of the commercials that will run. Tubi, "Rabbit Hole"Hannah Hugeback (Strategy , 2022)Strategist at Mischief NYCRyan Stotts (Art Direction, 2005)Creative Director at Mischief NYCThe Brandcent
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