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This Super Bowl Commercials Lesson Plan always “scores big” with my classes! 2013 DODGE “SO GOD MADE A FARMER” WITH PAUL HARVEY NARRATING Teaching Notes: While Paul Harvey might be an out-of-date reference for most teens today, for older generations, that voice is immediately recognizable – thus, providing a sense of ethos or USING SUPER BOWL ADS IN THE CLASSROOM ©2006-2025 Frank W Baker, Media Educator creator of the Media Literacy Clearinghouse (School Library Journal) "Last year I taught your lesson and my 5th & 6th The lesson is designed for students 12-18 years old and covers marching band fight songs, half-time sounds, and music from NFL Films. Learn About "the Best" Super Bowl Ad: During the Super Bowl in 1984, Apple launched the Macintosh personal computer with its famous "1984" commercial. Using the ad as a starting point, this lesson from Ideas within this section include: journal ideas, games, lesson plans, and more. Your creativity can help other teachers. Submit your Super Bowl activity today. Don't forget to include additional resources-documents, web sites, or a photo. This indicates resources located on The Teacher's Corner. Classroom Super Bowl Party Grades Any Download FREE Super Bowl Persuasive Writing Lesson Worksheets now! Printable Super Bowl Lesson Plan Teaching Advertising and Persuasive Writing Techniques . With all of the hype that surrounds the Super Bowl commercials, you can't help but be intrigued about seeing what the advertising executives will invent to entice consumers. Excitement builds with each passing week. That’s why this is the perfect time to hook students with a great lesson focusing on media literacy skills. I’ve got a fun and engaging lesson using Super Bowl commercials that will create quite the buzz in your elementary library! Set the Stage for the Super Bowl Use the questions from our lesson plan on Super Bowl ads or these five essential critical media literacy questions from Common Sense Education to have students analyze and critique the spots that As is the case with many commercials that air during the big game, Coke’s “Coca-Cola With Feeling” ad poured plenty of resources into ensuring that this sixty-second clip would effectively build their brand. The argument is, of course, that we should drink more Coke! We’ve conducted a rhetorical analysis for you, embedded below. The corresponding lesson plans focus on general In 2015, Baker wrote, "the Super Bowl game will be viewed by 100+ million people [in the US alone] and the cost of a 30-second ad is estimated at $4.5 million this time around [up 7%]. At this stage of the run-up to the February 1 game, a lot of attention [on social media, in the press, and around the office water cooler] has already been given Advertising Techniques Exploration – Covers strategies like bandwagon, testimonial, humor, and more used in Super Bowl commercials. Commercial Analysis Worksheet – Students watch real Super Bowl ads and analyze their effectiveness, techniques, and target audience. Find videos on YouTube or during the game and analyze! Edutopia®, the EDU Logo™ and Lucas Education Research Logo® are trademarks or registered trademarks of the George Lucas Educational Foundation in the U.S. and Find Super Bowl lesson plans and teaching resources. From super bowl math worksheets to super bowl lesson plans videos, quickly find teacher-reviewed educational resources. How Do You Explain the Super Bowl to Kids? Many of your students may already be well acquainted with the Super Bowl as millions watch every year. But for those who aren’t, we offer this explanation: In simple terms, the Super Bowl is the National Football League’s (NFL) final playoff game. It will determine the league’s champion. Analyzing Super Bowl Commercials Lesson Overview: Engage middle school or high school students in a captivating exploration of Super Bowl commercials. This versatile lesson provides an opportunity to analyze the significance, persuasive techniques, and cost trends associated with these iconic advertisements. As is the case with many commercials that air during the big game, Budweiser’s “Don’t Drive Drunk” ad (featuring Helen Mirren) poured plenty of resources into ensuring that this sixty-second clip would effectively build their brand. A careful analysis begs the question — is the argument’s purpose to diminish drunk driving, or to sell more beer? We’ve conducted a rhetorical Unlock the world of advertising brilliance with our Super Bowl Commercial Analysis Lesson Plan! This engaging and interactive lesson is designed to empower students with critical thinking skills as they dissect and decode the magic behind Super Bowl commercials. MP3 download, transcript and accompanying activities from Breaking News English explore a controversial anti-abortion Super Bowl ad from 2010. 3. Audio clip, transcript and several follow-up exercises (gap fill, spelling, survey and more) from Listen A Minute.com about the Super Bowl in general. Super Bowl commercials are wildly popular for their ability to engage audiences — and they leave us with no shortage of rhetorical strategies to analyze with our students. This awesome lesson bundle prompts students to closely read and analyze two of the most rhetorically interesting commercials from Super Bowl 2021, with a primary focus on Bud Light's "Last Year's Lemons" commercial, and Super Bowl commercials are wildly popular for their ability to engage audiences — and they leave us with no shortage of rhetorical strategies to analyze with our students. This awesome lesson bundle prompts students to closely read and analyze two of the most rhetorically interesting commercials from Super Bowl 2021, with a primary focus on Bud Light's "Last Year's Lemons" commercial, and If you want your students to learn about how advertisers target potential consumers and values promoted in commercials, basing a lesson plan around Super Bowl commercials is ideal. (Note: These lesson ideas are the most appropriate for grade 9 and up.) Essential Questions Do advertisers' end goals ever justify the means?
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