A 30-second ad is estimated to cost about $7 million for Super Bowl 58, on top of the money it takes to create what are often elaborate commercials designed to grab headlines. Jesus Christ is now the center of a multimillion-dollar advertising campaign funded by the founder of Hobby Lobby and others. banner ads online, and a forthcoming Super Bowl commercial. A group called He Gets Us ran two ads during the Super Bowl game on Sunday to spread the word about Jesus. One of the donors behind the ads is a craft chain billionaire worth nearly $15 billion. Among the many commercials that debuted during the Super Bowl on Sunday were two for a campaign called “He Gets Us.” The commercials, a 60-second ad centered around foot washing and a 15-second ad about loving one’s neighbor, were aimed at promoting positive Christian ideals. Hobby Lobby’s David Green and other Christian funders back three-year effort to reintroduce people to Jesus. The Super Bowl ads alone will cost about $20 million, according to organizers The nonprofit behind the “He Gets Us” Super Bowl ad campaign is tied to the billionaire Hobby Lobby family — and registered as a church. Last year’s ads were overseen by a donor to the legal organization that helped overturn Roe v. ads featuring Jesus partly funded by Hobby Lobby family second commercial from "He Gets Us Funded by the Hobby Lobby CEO and others, they cost about $20 million. ‘He Gets Us’: Christianity gets a new slogan in $20 million worth of Super Bowl ads funded by Hobby Lobby CEO and others. The ads are reportedly funded in part by the family that owns the notably religious craft store chain Hobby Lobby, according to Christianity Today, as well as other evangelical groups, including a The ads are funded, in part, by Hobby Lobby, known for its advocacy of conservative causes. 'He Gets Us': A Kansas campaign spent $20 million on Super Bowl ads to rebrand Jesus Christ | KCUR The Super Bowl will once again feature ads promoting Jesus, thanks in large part to the billionaire family that leads Hobby Lobby.. He Gets Us, the billion-dollar campaign to further raise Jesus The Super Bowl will once again feature ads promoting Jesus, thanks in large part to the billionaire family that leads Hobby Lobby. He Gets Us, the billion-dollar campaign to further raise Jesus Among the many commercials that debuted during the Super Bowl on Sunday were two for a campaign called “He Gets Us.” The commercials, a 60-second ad centered around foot washing and a 15-second ad about loving one’s neighbor, were aimed at promoting positive Christian ideals. O f the many weird, cringeworthy, or confusing ads to run in the Super Bowl on Sunday, one stood out as especially eyeroll-inducing: a footwashing ad from the "He Gets Us" campaign. The commercial Seth Andrews, podcast host of "The Thinking Atheist", says these ads may be trying to reinforce ideas that relate to Christian nationalism. He weighs in on b Reacting to the Super Bowl ad campaign on Jesus, other users also slammed Hobby Lobby as anti-LGBTQ, taking issue with the arts and crafts store forbidding a transgender employee, born a male Yes, there is a connection between the “He Gets Us” Super Bowl ads and Hobby Lobby. Mart Green, the son of Hobby Lobby’s founder and an executive at the company, is on the board of directors Fox News religion correspondent Lauren Green reports on the $20 million Super Bowl ad promoting Jesus and the spread of Christianity as part of the Hobby Lobby-sponsored $3 billion ‘He gets us Green discussed his involvement in the campaign, and the Super Bowl ad spots, during a November 2022 interview with conservative talk show host Glenn Beck. “We are wanting to say — ‘we Hobby Lobby-funded Jesus Super Bowl ads can't hide the hate that fuels the Christian right The "He Gets Us" ads are an expensive bait-and-switch trying to trick people into believing in MAGA Jesus
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