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The performance was successful in its goals, causing viewership of the Super Bowl to increase between halves for the first time in the game's history. With an audience of 133.4 million viewers in the United States [1] and 1.3 billion viewers worldwide, it is estimated to be one of the most watched television broadcasts of all time. The 2025 viewership numbers most closely align with those of 2023, with Conference Championships drawing about 1.3% more viewers, Divisional Round viewership up 0.8%, and Wild Card \viewership In 2022, with the resumption of full venue attendances at NFL games, Super Bowl LVI on NBC saw an average of 99.18 million viewers and total of 101.09 million, with streaming contributing an extra 11 million for a total of 112.3 million people. This is currently the second biggest average viewership in Super Bowl (and U.S. television) history. [76] Here Are the Top 10 Most-Watched Super Bowl Halftime Shows. From Usher, Rihanna and Beyoncé to Bruno Mars and Justin Timberlake, here are the Super Bowl halftime shows with the most viewership. Super Bowl viewers in the U.S. 2017-2023, by platform; Super Bowl: share of affluent viewers 2003-2013; Average Super Bowl TV audience in Canada 2011-2024 ; Usher Super Bowl performance opinion U The Super Bowl has surpassed 100 million viewers every year since 2010, topping out at 126.3 million in 2017 and 123.7 million in 2024. The Most-Watched Super Bowls in History Super Bowl MJ had a reported viewership of 133 million viewers for his 1993 Superbowl Halftime show, while Katy Perry had 121 million viewers. In every report on these stats, Katy Perry's performance is declared the most watched of all time, and now Rihanna's is declared the second with 118 million viewers while MJ's record is simply ignored. 2014: FOX said Super Bowl XLVIII had a streaming average minute audience of 528,000 viewers and peak concurrent viewership of 1.1 million, with users spending an average of 47.8 minutes watching the stream. 2013: CBS Sports said Super Bowl XLVII had a streaming average minute audience of 508,000 with an average viewing time of 38 minutes. The Michael Jackson's Super Bowl performance changed the way we watched the halftime show forever. Before MJ, the halftime show featured outdated marching bands and drill teams - but after 1993 that had all changed. Check out the musician's iconic Super Bowl XXVII halftime show below: The Super Bowl ratings record remains a 49.1 for 49ers-Bengals in 1982, but the viewership record was set just this year (2024) — 123.7 million for Chiefs-49ers. While Chiefs-49ers owns the largest official Super Bowl audience on record, that is only because Nielsen did not begin including out-of-home viewing in its viewership estimates until That’s 2.1 million more than the 113 million viewers initially reported after the game, making it the most-watched Super Bowl of all time, topping the 114.4 million viewers who watched New Each year, the Super Bowl draws upward of 100 million eyeballs—Super Bowl LVIII 2024 was the most-watched program in U.S. history, averaging 123.7 million viewers—and a significant chunk of Super Bowl Viewership: Ratings vs Share. Something to keep in mind is that viewership and TV ratings are not the same thing. Raw viewership numbers are precisely that—how many individuals were watching a program. Whereas TV ratings (or Nielsen ratings) are a percentage of American TV households that were watching a certain program or channel. The 1970s were good for MLB, but they were otherworldly for the NFL. The Super Bowl went from 44 million viewers in 1970 to 76 million viewers in 1980. The World Series experienced an increase in viewers of around 30% over the decade while the Super Bowl increased 72% and well beyond ratings MLB could ever dream of reaching. For example, Super Bowl 58 had a Nielsen rating of 42.1 and a viewership total of 123 million. So 42% of American TV households were watching the Super Bowl and approximately 123 individuals The Kansas City Chiefs' overtime defeat of the San Francisco 49ers in the Super Bowl, with Taylor Swift cheering in the stands, drew a record 123.7 million U.S. viewers, according to Nielsen At Super Bowl LIV in Miami, the halftime show featured Jennifer Lopez and Shakira, two of the most prominent Latin pop stars of the last 30 years. In just under 15 minutes, J-Lo and Shakira For a sneak peek at the best teaser ads for Super Bowl LIX, yet to be played, read First Look: Super Bowl 2025 Ads Everyone Will Be Talking About. Honorable Mention: The Super Bowl Ad Prank ZUG: The Prince Halftime Show (2007) With the Super Bowl 2018 around the corner, it is good to remember what happened in 1993 with Michael Jackson’s super show! Here an article written in Iconic Magazine #23 (for those who missed it): Dallas Cowboys won 52 to 17 against Buffalo Bills! Right! That’s a fact you didn’t know about this Super Bowl [] The game plan was working fine as viewership and advertising rates kept increasing. MJ had scored the Super Bowl's biggest touchdown and the NFL, which brings us Beyonce today,
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