Green discussed his involvement in the campaign, and the Super Bowl ad spots, during a November 2022 interview with conservative talk show host Glenn Beck. “We are wanting to say — ‘we This image provided by He Gets Us LLC shows a scene from “Foot Washing,” the 60-second commercial from “He Gets Us” that debuted at the Super Bowl on Sunday, Feb. 11, 2024. For the second year in a row, a religious Super Bowl ad campaign promised viewers that Jesus “gets us.” A 30-second ad is estimated to cost about $7-8 million for Super Bowl 59, on top of the money it takes to create what are often elaborate commercials designed to grab headlines. But in this scenario, "He" is the center of a marketing campaign that has spread far across the U.S., spanning between billboards, banner ads online, and a forthcoming Super Bowl commercial. It’s becoming a Super Bowl tradition: He Gets Us, the billion-dollar effort to overhaul the public image of Jesus, the Son of God, will be back on the airwaves during Super Bowl LIX. Greg Miller The ad will explore “how Jesus redefined true greatness.” Lerma, the lead creative agency behind He Gets Us’ previous Super Bowl spots, created the 2025 ad as well. Most Super Bowl adverts plug things like fizzy drink and cars, but one of the most talked-about commercials the day after the big game was selling Jesus - and it upset several very different This image provided by He Gets Us LLC shows a scene from “Foot Washing," the 60-second commercial from "He Gets Us" that debuted at the Super Bowl on Sunday, Feb. 11, 2024. Julia Fullerton-Batten. This image provided by He Gets Us LLC shows a scene from “Foot Washing," the 60-second commercial from "He Gets Us" that debuted at the Super Bowl on Sunday, Feb. 11, 2024. The "He Gets Us" campaign is spending millions of dollars on its Super Bowls ads to promote Jesus. NPR's Michel Martin speaks with journalist Josiah Daniels about the campaign and its purpose. He Gets Us, a $100 million campaign reimagining Jesus’ message, is airing a 60-second “True Greatness” spot at Super Bowl 2025. Learn how the nonprofit Come Near, Jon Batiste’s Love Riot Festival, and AI-driven art are shaping this year’s faith-based outreach. He Gets Us "Jesus" Super Bowl LVIII (58) 2024 CommercialThe “He Gets Us” commercial that aired during Super Bowl LVIII (58) 2024 is a poignant and thought-pr He Gets Us Super Bowl Primer: See Jesus in the Super Bowl!Learn more about He Gets Us and watch Super Bowl LVII to see Jesus come to The Big Game - Setting a record with a staggering 123.4 million viewers, the Super Bowl was the most-watched American television broadcast in a generation, and all of those As far as the He Gets Us commercial that aired during Super Bowl LVIII, BrandHaven president Jason Vanderground spoke to Crain's Grand Rapid Business about how he saw the ad as being essential at For the second year in a row, a religious Super Bowl ad campaign promised viewers that Jesus “gets us.” Two commercials shown Sunday night centered Jesus’ message to love your neighbors A Christian commercial about Jesus that aired during the Super Bowl on Sunday angered some conservatives who felt like the advertisement justified certain sins. A 60-second commercial about Jesus that aired during the Super Bowl was the second-most engaging advertisement during the broadcast of the game. EDO, a compa Watch the two Jesus Super Bowl ads—‘He Gets Us’ campaign comes to the Big Game . Watch all the Super Bowl commercials From Bud Light to Rakuten and Amazon, see all of the ads. “He Gets Us,” the ad campaign centered around rebranding Jesus for the contemporary world, will be returning to the Super Bowl in 2025. Come Near, the non-profit that manages the “He Gets Us
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