The cost for a 30-second Super Bowl commercial has hit new heights, with ads being sold for about $8 million in the weeks leading up to the game, according to multiple reports. While Fox sold out its Super Bowl commercial inventory months in advance, broadcasters hold additional ad spots for unexpected delays in the game. The average Super Bowl commercial is only 30 seconds in length, but can be longer if companies are willing to pay the extra money for it. Super Bowl commercial price history. Here's what 30-second Every year it seems like the price of a Super Bowl commercial is on the rise, and that’s pretty much true. Last year’s game saw broadcasters charge $7 million for 30 seconds of ad time and it Back during Super Bowl XXXVI, played in 2002 between the New England Patriots and the St. Louis Rams, the average 30-second Super Bowl ad cost $2.2 million. Just over 20 years later, we have NFL Super Bowl XLVII price of ticket packages 2013 ; The Guardian, Average cost of a 30-second Super Bowl TV commercial in the United States from 2002 to 2025 (in million U.S. dollars The price for a 30-second ad? Over $7 million. This price point mirrors the rates of the past two years, where advertisers paid between $6.5 million and $7 million per 30 seconds during Super Bowl Super Bowl commercials have become a cultural phenomenon, renowned for their creativity and staggering price tags. From humble beginnings in 1967, when a 30-second ad cost just $37,500, to the jaw-dropping $7 million price tag in 2023, the cost of Super Bowl advertising has skyrocketed. Hype, history, trends, and key milestones have all defined Super Bowl ads go big as cost hits new high 05:49. The Super Bowl marks the year's biggest day for advertising, with top brands paying millions to get their messages in front of a television The Super Bowl is expected to attract more than 110 million viewers, 25% of whom plan to focus more on the ads than the game itself. Why it matters: In 2022, the average Super Bowl advertiser saw $4.60 for every dollar spent, according to a report from market research firm Kantar. A 30-second spot to air during the 2024 Super Bowl costs $7 million It's the same price tag as last year, but over 200% more from 20 years ago. What's changed in the ad space price tag? The prices for a 30-second spot have skyrocketed since the first big game kicked off back in the 1960s, with a commercial in Super Bowl I running just over $37,000. AD METER 2024 : Vote on the What is the Cost of a 30-Second Super Bowl Commercial in 2025? Super Bowl LIX is on Feb. 9, 2025. Just one week after Halloween, FOX had sold all the ad slots for the game. Three months ahead of time. How much do Super Bowl commercials cost in 2025? A lot. A 30-second spot during Super Bowl LIX will cost about $8 million, a new record. Prices have gone up nearly every year since then Sources: Fox has sold at least ten 30-second Super Bowl ad spots for $8M+, a record; pre and post-game ad prices have also increased, reaching $4.5M and ~$4M Click to see story on mediagazer.com The prices for a 30-second spot have skyrocketed since the first big game kicked off back in the 1960s, with a commercial in Super Bowl I running just over $37,000. AD METER 2024 : Vote on the The average cost of a Super Bowl ad jumped from $5.5 million last year - the only year that marked a decrease year-to-year in the average price due to impacts from the COVID-19 pandemic. Some Super Bowl advertisers are paying more than $250K per second — Get ready for an onslaught of ads full of Fox declined to comment on the specific price tag for 30 seconds, which can Super Bowl 59 Ads Sell Out After Prices Hit $7 Million For 30 Seconds. Some Super Bowl ads will be watched intensely, and this has been the case in the past as some companies have hired A-list The Power of Super Bowl Advertising. Every year, brands battle for a spot during the most-watched event on television. A 30-second ad during Super Bowl LIX comes with a hefty price tag of $7 million, a figure that reflects not just the airtime but the unparalleled opportunity to connect with over 100 million viewers. This year's price is the most expensive Super Bowl ad price in NFL history. Super Bowl commercials typically last 30 seconds, just like regular commercials. Some companies push the time down
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