Average Super Bowl TV audience in Canada 2011-2024 NFL Super Bowl halftime show viewers in the U.S. 2024 Likelihood of watching the Super Bowl in the U.S. 2007-2025 Football’s average age of its viewers was at 50. That’s better. It’s still not the NBA (42) or soccer (39). A 1.5-year median age jump in one year for the Super Bowl should be a slight concern. After all, just staying at the same rate should make the average median age 48.7. No league wants to be associated with an aging fanbase. Super Bowl viewership increased in every single demographic, but no more than in the young and female demos that attracted so much attention this season. The biggest year-over-year gain in Super Bowl viewership this year was among women 18-24, 3.87 million of whom tuned in across CBS and Univision — up 24% from last year (3.18M). Average Super Bowl TV audience in Canada 2011-2024 ; Likelihood of watching the Super Bowl in the U.S. 2024, by age; The most important statistics. Super Bowl advertising revenue 2003-2023; The Super Bowl has surpassed 100 million viewers every year since 2010, topping out at 126.3 million in 2017 and 123.7 million in 2024. The Most-Watched Super Bowls in History Super Bowl Most Super Bowl wins by NFL team 1967-2024. by age; NFL interest in the U.S. 2023, by ethnicity Average cost 30-second advertisement Super Bowl U.S. broadcast 2002-2024; Increased Super Bowl viewership would jibe with the recent trend for the NFL, which in 2021 scored its best average regular-season audience since 2015. In addition, all 12 games during this NFL postseason have seen year-over-year viewership increases. While the share of Americans planning to host or attend Super Bowl parties hasn’t returned The Super Bowl isn't the event it once was. In the 18-34 age demographic, Nielsen estimated that last year’s Super Bowl OOH viewership was 38 percent, a figure that was 13 percentage points higher than regular-season viewership for that The median age of Prime Video's audience was 48.5 years old, 6.9 years younger than the average median age of viewers watching the NFL on Sunday (55.4). CBS will air Super Bowl LVIII in Las Across the 18 categories in Table 9, the average index (214.6) is more than twice that for Super Bowl watchers—those making no purchases index lower at 95.6. More frequently purchased products, such as groceries and pet supplies, are indexed somewhat lower than less frequently purchased products, such as appliances and sporting goods. Likelihood of watching the Super Bowl in the U.S. 2024, by age; The most important statistics. Super Bowl advertising revenue 2003-2023; Average Super Bowl TV audience in Canada 2011-2024 ; And then at age 26 in year 5, he was comfortable in his second Super Bowl. Idk how the stats reflect that progression, especially with how the OL was almost a polar opposite in 2008 from how it was in 2005, but that’s what I remember watching. Average Super Bowl secondary market ticket price in the U.S. 2010-2025; Likelihood of watching the Super Bowl in the U.S. 2024, by age; The most important statistics. However, for companies that do have the budget, investing this amount into advertising can pay off. Not only does a Super Bowl ad slot provide increased brand awareness and engagement, as mentioned above, but it can significantly increase sales. According to Kantar research, Super Bowl ads delivered an average $4.60 return for every dollar Most Super Bowl wins by NFL team 1967-2024. Average cost 30-second advertisement Super Bowl U.S. broadcast 2002-2024; Age distribution of outdoor activity participants in the U.S. from NFL recorded an international viewership of 62.5 million in 2023 for the Super Bowl. This figure excluded the domestic viewership of 123.4 million viewers in the United States. Of the recorded international viewers in 2023, 24.1 million viewers were from Mexico, the highest viewership recorded since the game began and a 5% increase compared to Most Super Bowl wins by player 1967-2024; National Football League Super Bowl host cities 1967-2024; Super Bowl TV viewership in the U.S. 1990-2024; Super Bowl TV ratings in the U.S. 1990-2024 The most common expenses are food and beverages, bought by 67% of Super Bowl watchers, followed by fan gear (17%). The younger you are, the more likely you are to buy fan gear, with 27% of Gen Average Super Bowl TV audience in Canada 2011-2024 ; Likelihood of watching the Super Bowl in the U.S. 2024, by age; The most important statistics. Super Bowl advertising revenue 2003-2023;
Articles and news, personal stories, interviews with experts.
Photos from events, contest for the best costume, videos from master classes.
![]() | ![]() |
![]() | ![]() |
![]() | ![]() |
![]() | ![]() |
![]() | ![]() |
![]() | ![]() |